Execs & Accounts: Morpheus, Edo Interactive

Morpheus Media wins Louis Vuitton account; edo Interactive hires two.

Morpheus Media was selected as the U.S. interactive agency of record for LVMH brands. Louis Vuitton Moet Hennessey selected Morpheus after an extensive agency review.

Meaghan Schaefer and Alex Gershman joined edo Interactive. Schaefer, CMO, spent ten years with Corporate Executive Board, part of that time was as managing director of sales and marketing. Gershman was also at Corporate Executive Board, where he was most recently director of sales and marketing for the company’s B2B sales consulting group.

Glam Media hired Michael Adair as VP of corporate development and finance. Adair previously directed Google’s North American’ sales finance team, and worked with Google’s president of advertising and commerce.

Web TV platform Babelgum opened a New York office with new executives. Ethan Podel, president of Babelgum U.S., has founded and managed start-ups including Orbis and All American Orbis. He also worked for HBO and CBS. Michael Rosen, executive VP and chief revenue officer, is former senior vice president and general manager of Weatherbug. Babelgum is based in London.

Subscribe to get your daily business insights

Whitepapers

US Mobile Streaming Behavior
Whitepaper | Mobile

US Mobile Streaming Behavior

5y

US Mobile Streaming Behavior

Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...

View resource
Winning the Data Game: Digital Analytics Tactics for Media Groups
Whitepaper | Analyzing Customer Data

Winning the Data Game: Digital Analytics Tactics for Media Groups

5y

Winning the Data Game: Digital Analytics Tactics f...

Data is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...

View resource
Learning to win the talent war: how digital marketing can develop its people
Whitepaper | Digital Marketing

Learning to win the talent war: how digital marketing can develop its peopl...

2y

Learning to win the talent war: how digital market...

This report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...

View resource
Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2m

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource