More NewsMcDonald’s Anti-Advergame

McDonald's Anti-Advergame

CGM meets gaming

mcdonalds.jpgCGM meets gaming. Italian artist/activist collective Molleindustria has created an online game that demonstrates the effects of fast-food economics.

This is hardly the first time of Mickey D has been seriously challenged on the Web.

“Making money in a corporation like McDonald’s is not simple at all. Behind every sandwich there is a complex process you must learn to manage: from the creation of pastures to the slaught, from the restaurant management to the branding. You’ll discover all the dirty secrets that made us one of the biggest company of the world.”

via We Make Money Not Art

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