Media Connection Launches Online Ad Sales Unit

Internet development company Media Connection of New York (MCNY) formed a new division that will be selling online advertising space for Web sites.

Initial clients are America’s Employers and Film Scouts, the company said. Details of staffing for the new unit were not disclosed.

Developed and maintained by professional career consultants, job search site America’s Employers features a free confidential resume bank, job matches, thousands of advertised positions, an extensive company database, real-time chat networking rooms and forums, and online screening interviews with employers.

Filmscouts is an independent voice with news and commentary on the entertainment world, offering coverage of Hollywood films, independent films and film festivals. The site features movies, full-length trailers and reports from Cannes, Sundance, Berlin, New York, and other places. Filmscouts also contains a reference library with an extensive film festival database.

Other MCNY clients include IBM, Price Waterhouse, The Equitable, and SmithKline Beecham.

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