Media Synergy Updates Outsourced E-Mail Offering

Outsourced email company Media Synergy launched the next generation of its flo Network offering.

The new email outsourcing system features a 500 percent increase in email delivery volume capability, as well as an enhanced feature set suited to e-commerce applications, the company said.

It also offers tracking and measuring options and a direct e-marketing Web-based user interface.

Customers include CNET and Multiple Zones, a direct marketer of technology products that is using the flo Network to deliver HTML catalogs and special offers by email.

Media Synergy said the flo Network is particularly suited to volume “personalized” email delivery for permission-based marketing and opt-in subscriptions.

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