The entire ClickZ team would like to wish every one of our readers a happy holiday, whichever one it may be, and a happy New Year!
In honor of the holidays, we’ve all taken the next week off. We’ll resume publishing on Monday, January 4.
We know, we know. But it’s not that long. We’ll be back in no time, with expert tips on marketing automation and content tools, as well as a profile on GrubHub’s CMO Barbara Martin Coppola and a now-and-then look at some of our favorite brands’ ads. In the meantime, you can amuse yourself with TVGla’s holiday gift to us all. Be sure to tweet us your best Home Alone memes.
When used effectively, chatbots can deliver timely, quick support to influence buying decisions, field customer service questions, and maximize target marketing via analytics. Let’s take a deeper look at how you can effectively bring chatbots into your digital marketing strategy.
Cynthia (Cyndi) Knapic, Head of Business at Animoto, discusses the latest trends in video marketing, why 'square video' is so popular, and how brands are changing their strategies with the rise of video.
Facebook Canvas has been with us for just over a year and, whilst there are many brands that have made it work, there are others who have struggled with the new medium. What can we learn from both as we look to really make the most of Facebook’s flagship ad model?
Influencer outreach is a step-by-step process during which impeccable planning and execution are necessary.