In fact, in addition to “Metalocalypse,” which features the animated exploits of Dethklok, the non-caloric soda brand is sponsoring a host of previews of upcoming shows on Cartoon Network’s adult-aimed programming block Adult Swim. The main goal appears to be promoting the “Facial Profiler,” an application available at CocaColaZero.com that purports to match photos of people with similar facial features.
At this stage, Coke is in the building stage, looking for people to submit their photos to the database by connecting to the app through Facebook.
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On Thursday, Twitter reported its earnings for Q4 2016, and the results have raised questions about the company's long-term future.
From its $1.5 billion air cargo hub to its growing network of contract last-mile delivery drivers, Amazon is increasingly looking like a logistics company; but shipping and logistics giant FedEx isn't sitting idly by.
Havas Group's Meaningful Brands report delivers sobering news for brands: consumers wouldn't care if 74% of the brands they use disappeared off the face of the earth.