More NewsMuzak Selects Saltmine to Create Online Presence

Muzak Selects Saltmine to Create Online Presence

Saltmine Creative Inc. , an online development and design firm, said that it was selected to design and develop a Web site and intranet for Muzak.

Saltmine Creative Inc., an online development and design firm, said that it was selected to design and develop a Web site and intranet for Muzak.

“We are proud to partner with Saltmine in creating an exceptional site,” said Kenny Kahn, Muzak’s vice president of marketing. “We have no doubt that they will exceed our expectations in developing a visually impressive, extremely functional online presence.”

Billings were not disclosed. The site Saltmine is creating for Muzak will include audio collages for every genre in its catalogue, video clips, and monthly playlists for all 60 of Muzak’s broadcast programs.

Muzak will be able to update the playlists via an automated publishing system Saltmine is developing. In addition to engineering and designing the Web site and intranet, Saltmine is donating production time to Muzak’s Heart and Soul Foundation, an organization that raises money to support music education for children.

Muzak’s audio architecture is based on a wide variety of services including original broadcast music programs, on-premises music programs, audio marketing, voice talent and production and system design. Muzak uses this audio architecture to help businesses use the power of music as a persuasive tool or a way to amplify their brand personalities.

Saltmine’s clients include British Petroleum, The PGA TOUR, Microsoft Corporation, C-SPAN, London First Group, IBM, Home Shopping Network, the Los Angeles Times and Columbia Sportswear. The company’s services include online software development, database systems creation, e-commerce, Internet/intranet site design, and multimedia creation and broadcasting.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts