More Newsnet.Genesis Delivers net.Analysis For IBM AIX

net.Genesis Delivers net.Analysis For IBM AIX

net.Genesis Corp. deliverednet.Analysis for the AIX platform, IBM's UNIX operating system.

net.Genesis Corp. delivered net.Analysis for the AIX platform, IBM’s UNIX operating system.

net.Analysis provides advanced analysis and reporting on Web site activity in support of sales and marketing initiatives.

One of its first customers is Barclays Bank, which selected net.Analysis for AIX to accelerate its Web-based marketing and customer service programs.

“Analysis of Web site activity is a vital component for anyone who markets, sells and supports their products on the Web,” said Larry Bohn, president and CEO of net.Genesis Corp. “Support for the AIX platform is an important part of net.Genesis’ enterprise strategy to allow customers to gain business intelligence from their Web environments.”

net.Analysis for AIX is part of IBM’s own SurfAid Analytics Solution, which helps companies deliver the most appropriate Web site content to their online visitors. SurfAid identifies and applies sophisticated analytics to visitors’ movements within sites to determine their preferences and interests, and ultimately improves a company’s ability to target advertisements, product descriptions and other information.

net.Analysis 3.5 for AIX is priced at $9,500. Each net.Analysis license includes the net.Analysis Engine, one net.Analysis Reporter client and ReportSite.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts