NetCreations Inc. of New York, an opt-in email marketing company, has launched Sprockets and Cogs, a specialized search engine that indexes technical sites containing information for Web developers and programmers.
The brainchild of NetCreations Vice President of Technology Ryan Scott, Sprockets and Cogs allows developers to simultaneously search “cogs,” or groupings of related Web sites, to zero in on the technical topics that they’re looking for. For example, a developer looking for help with the PERL command, “sort,” would select the PERL cog, then type in the relevant keyword to access a menu of links to related technical documentation.
Sprockets and Cogs is powered by PinPoint, NetCreations’ personalized Web site search tool that brings the power of Internet indexing to individual sites.
“While working on PinPoint, I discovered a real need for a comprehensive source of technical documentation that none of the other search engines provided,” Scott said. “I created Sprockets and Cogs to help other developers access this information quicker, easier and more efficiently.”
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