San Mateo, CA-based NetGravity said Internet publishers and networks in Latin America including Cade and Zaz in Brazil, InfoAcces in Mexico and Prima in Argentina have signed on as NetGravity AdServer customers.
Brazil represents over 47 percent of Latin America’s Internet market. Cade is the largest single Web service in Brazil.
“Cade serves over 900,000 ads a day,” said Fabio Oliveira, CEO of Cade. “The market in Latin America is booming and by adopting NetGravity AdServer. . .Cade expects to increase the level of comfort and consequently the budgets of local and multi-national advertisers.”
InfoAcces is a telecom and media service provider based in Mexico owns an online network comprised of online services, networks, publishing, and multimedia development.
Zaz in Brazil and Prima in Argentina are considered leading ISPs in their respective countries, NetGravity said.