New Mail Filters for Macs, Older AOL Versions

Server side spam-blockers trickle out to members using older versions of the ISP's software.

America Online is rolling out new anti-spam battle axes for users of Mac OS/X and older AOL versions such as 8.0, 7.0 and 6.0, in what the ISP calls a second line of defense against the daily onslaught of spam.

AOL officials said the upgraded filters enable users to deploy techniques such as receiving mail only from folks in members’ address books or filtering by keywords. Offered server-side, the latest filters are also more intuitive and adaptive for members and need no additional upgrade or installation.

The new filtering techniques for prior versions of AOL and Mac users were previously only available to members using the more recent AOL for Broadband and AOL 9.0 Optimized, the latest client that is slated to move into retail and wider distribution in October.

The ISP counts about 2.4 billion pieces of junk email that it blocks for members each day, helped in large part by versions 8.0, 8.0 Plus and AOL 9.0, which deploy “Report Spam” features that help AOL members flag email for AOL to block on its own servers before they hit members’ inboxes. The upgrade also includes a Spam Folder where unwanted mail is automatically routed to cull spam from a member’s regular incoming email.

The latest filters are also more adaptive as members use them and update in real-time with each new block of junk that tries to find its way into the users’ inboxes.

David Gang, executive vice president of AOL Products, said the automatic delivery of the newer filters would be seamless to members using earlier versions of the AOL software for Windows or AOL for Mac OS X.

The filters will be rolling out to older versions of the AOL client, such as 7.0 and 6.0, in the coming months, AOL added.

The upgrade comes a few months after a petition that more than one million AOL subscribers signed electronically, which called on state and federal officials to pass laws that crack down on fraudulent and offensive junk email.

Subscribe to get your daily business insights

Whitepapers

US Mobile Streaming Behavior
Whitepaper | Mobile

US Mobile Streaming Behavior

5y

US Mobile Streaming Behavior

Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...

View resource
Winning the Data Game: Digital Analytics Tactics for Media Groups
Whitepaper | Analyzing Customer Data

Winning the Data Game: Digital Analytics Tactics for Media Groups

5y

Winning the Data Game: Digital Analytics Tactics f...

Data is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...

View resource
Learning to win the talent war: how digital marketing can develop its people
Whitepaper | Digital Marketing

Learning to win the talent war: how digital marketing can develop its peopl...

2y

Learning to win the talent war: how digital market...

This report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...

View resource
Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2m

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource