New York Times Co. Joins Classified Ventures’ Network

Newspaper ad site consortium Classified Ventures said that The New York Times Co. signed on to deliver its classified ads for automobiles, real estate sales and rentals, and apartments to consumers across the nation.

“With the addition of The New York Times Co. and its newspaper properties in Boston, New York and Sarasota, Classified Ventures continues to build the Internet’s first network capable of delivering the deepest and broadest information available about national and local classified advertising listings and related information,” said Tim Landon, Classified Ventures’ acting CEO.

The New York Times Co. publishes 20 dailies in eight states with a combined circulation of more than 2.3 million on weekdays and more than 3.2 million on Sunday. It brings to the Classified Ventures network ads from The New York Times and The Boston Globe as well as its property in Sarasota, FL.

“We embrace Classified Ventures’ business model and strategy in creating a nationally branded online business as a leading source of classified advertising and information,” said Leonard P. Forman, senior vice president of The New York Times Co.

Classified Ventures said the network now has the resources of more than 140 newspapers in 44 states.

Classified Ventures, a consortium of newspaper companies that includes the New York Times Co., operates nationally branded Internet sites including Apartments.com, cars.com and NewHomeNetwork.com.

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