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    Marketing Technology

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    Behavioral economics for marketing: Turning data into persuasion

    Data & Analytics Behavioral economics for marketing: Turning data into persuasion

    3d Shravya Kaparthi
    WordPress is used by 33% of all websites: What makes it such a popular CMS?

    Content WordPress is used by 33% of all websites: What makes it such a popular CMS?

    4d Mario Peshev
    Demandbase CMO Peter Isaacson on the power of ABM

    Marketing Technology Demandbase CMO Peter Isaacson on the power of ABM

    5d Tessa Judge
    Creating an omnichannel experience for ecommerce: Up to 90% higher customer retention

    Ecommerce & Sales Creating an omnichannel experience for ecommerce: Up to 90% higher customer retention

    5d Emily Alford
    Adthena gets $14M Series A funding for search marketing intelligence

    Search Tools Adthena gets $14M Series A funding for search marketing intelligence

    5d Kimberly Collins
    LiveRamp 2019: Using IdentityLink to level the playing field for identity on the open internet

    Digital Advertising LiveRamp 2019: Using IdentityLink to level the playing field for identity on the open internet

    6d Kimberly Collins
    The 5 types of shoppers: How to use these to grow your ecommerce business

    Ecommerce & Sales The 5 types of shoppers: How to use these to grow your ecommerce business

    6d Emily Alford
    Martech news roundup: Salesforce, Adobe, Twitter announce features, AdTheorent appoints CRO

    Marketing Technology Martech news roundup: Salesforce, Adobe, Twitter announce features, AdTheorent appoints CRO

    7d Tessa Judge

    Emerging Technology

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    Five ways to take your marketing automation further with AI

    AI Five ways to take your marketing automation further with AI

    19m John Oechsle
    What makes retail mobile apps rock solid, according to Forrester Research

    Mobile What makes retail mobile apps rock solid, according to Forrester Research

    4h Mike O'Brien
    Four takeaways for CMOs from Mobile World Congress 2019

    Industry Developments Four takeaways for CMOs from Mobile World Congress 2019

    2w Mike Herrick
    What does blockchain mean for the diamond industry?

    Blockchain What does blockchain mean for the diamond industry?

    2w Mike O'Brien
    How blockchain helps companies keep their brand promise

    Blockchain How blockchain helps companies keep their brand promise

    3w Tatsiana Levdikova
    The Spotify effect: Personalize content experiences to engage prospects

    AI The Spotify effect: Personalize content experiences to engage prospects

    3w Randy Frisch
    The IoT 2019: Many "things" ahead, but here are four predictions

    Emerging Technology The IoT 2019: Many "things" ahead, but here are four predictions

    1m Adam Fingerman
    Survey: Streaming mobile video user frustrations worldwide

    Mobile Survey: Streaming mobile video user frustrations worldwide

    1m Tessa Judge

    Digital Transformation

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    Five lessons learned from conversations with brilliant CMOs

    Strategy & Leadership Five lessons learned from conversations with brilliant CMOs

    3d Justin Gray
    How to execute on your big retail marketing ideas for 2019

    Retail How to execute on your big retail marketing ideas for 2019

    1w Tiffany Delmore
    Relevance is the goal: Q+A with Dollar Shave Club VP of Customer Strategy Gloria Synn

    Strategy & Leadership Relevance is the goal: Q+A with Dollar Shave Club VP of Customer Strategy Gloria Synn

    4w Mike O'Brien
    Marketing planning goals: Past, present, and future

    Strategy & Leadership Marketing planning goals: Past, present, and future

    1m Emily Alford
    Five trends shaping digital transformation in 2019

    Digital Transformation Five trends shaping digital transformation in 2019

    1m Stacy Martinet
    How brick & click retailers can win with personalization in 2019

    Ecommerce How brick & click retailers can win with personalization in 2019

    1m Rohan Ayyar
    Super Bowl ads cost millions of dollars. Are they worth it?

    Digital Advertising Super Bowl ads cost millions of dollars. Are they worth it?

    1m Mike O'Brien
    Survey: What digital skills training do brands need for employees

    Digital Transformation Survey: What digital skills training do brands need for employees

    1m Emily Alford

    Digital Marketing

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    Two top officials leave Facebook as Zuck focuses on privacy

    Industry Developments Two top officials leave Facebook as Zuck focuses on privacy

    39m Kimberly Collins
    Conversational commerce: How smartphones and startups are driving a revolution

    Industry Developments Conversational commerce: How smartphones and startups are driving a revolution

    4d Jesse Martin
    Study: How people use Instagram to research, discover, and make purchasing decisions

    Digital Marketing Study: How people use Instagram to research, discover, and make purchasing decisions

    6d Tereza Litsa
    Why a cohesive search, social, and ecommerce strategy is the key to conversions

    Ecommerce Why a cohesive search, social, and ecommerce strategy is the key to conversions

    1w Emily Alford
    Managing search marketing for enterprise: Tips from the experts

    Search Marketing Managing search marketing for enterprise: Tips from the experts

    1w Kimberly Collins
    How Google Ads determines what you pay

    Digital Advertising How Google Ads determines what you pay

    1w Mike Ncube
    Four takeaways for CMOs from Mobile World Congress 2019

    Industry Developments Four takeaways for CMOs from Mobile World Congress 2019

    2w Mike Herrick
    The future of Facebook according to Zuckerberg and how it affects social media marketing

    Social Media Marketing The future of Facebook according to Zuckerberg and how it affects social media marketing

    2w Tereza Litsa