Marketing Technology

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How Netflix uses big data to create content and enhance user experience

Data & Analytics How Netflix uses big data to create content and enhance user experience

2d Gabrielle Sadeh
Martech funding roundup: Passbase, Polarr, Noble.AI, StoryFit, Adthena

Marketing Technology Martech funding roundup: Passbase, Polarr, Noble.AI, StoryFit, Adthena

3d Tessa Judge
How emerging tech is eliminating the need for ad blockers

Digital Advertising How emerging tech is eliminating the need for ad blockers

3d Heidi Cuthbert
How to calculate customer lifetime value (CLTV): The complete guide

Data & Analytics How to calculate customer lifetime value (CLTV): The complete guide

3d Luke Richards
Martech news roundup: Changes at Facebook, new Google Ads and Twitter tools, Facebook replacing relevance score

Marketing Technology Martech news roundup: Changes at Facebook, new Google Ads and Twitter tools, Facebook replacing relevance score

4d Tessa Judge
Behavioral economics for marketing: Turning data into persuasion

Data & Analytics Behavioral economics for marketing: Turning data into persuasion

7d Shravya Kaparthi
WordPress is used by 33% of all websites: What makes it such a popular CMS?

Content WordPress is used by 33% of all websites: What makes it such a popular CMS?

1w Mario Peshev
Demandbase CMO Peter Isaacson on the power of ABM

Marketing Technology Demandbase CMO Peter Isaacson on the power of ABM

1w Tessa Judge

Emerging Technology

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Mobile engagement in DTC marketing: Digital + physical

Mobile Mobile engagement in DTC marketing: Digital + physical

22h Sophie Vu
Research: 26% of US adults own a smart speaker as of January 2019

Voice Research: 26% of US adults own a smart speaker as of January 2019

2d Kimberly Collins
Five ways to take your marketing automation further with AI

AI Five ways to take your marketing automation further with AI

4d John Oechsle
What makes retail mobile apps rock solid, according to Forrester Research

Mobile What makes retail mobile apps rock solid, according to Forrester Research

4d Mike O'Brien
Four takeaways for CMOs from Mobile World Congress 2019

Industry Developments Four takeaways for CMOs from Mobile World Congress 2019

2w Mike Herrick
What does blockchain mean for the diamond industry?

Blockchain What does blockchain mean for the diamond industry?

2w Mike O'Brien
How blockchain helps companies keep their brand promise

Blockchain How blockchain helps companies keep their brand promise

3w Tatsiana Levdikova
The Spotify effect: Personalize content experiences to engage prospects

AI The Spotify effect: Personalize content experiences to engage prospects

3w Randy Frisch

Digital Transformation

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Survey: Customer experience trends 2019

Strategy & Leadership Survey: Customer experience trends 2019

2d Lynne Capozzi
How Netflix uses big data to create content and enhance user experience

Data & Analytics How Netflix uses big data to create content and enhance user experience

2d Gabrielle Sadeh
Five lessons learned from conversations with brilliant CMOs

Strategy & Leadership Five lessons learned from conversations with brilliant CMOs

7d Justin Gray
How to execute on your big retail marketing ideas for 2019

Retail How to execute on your big retail marketing ideas for 2019

2w Tiffany Delmore
Relevance is the goal: Q+A with Dollar Shave Club VP of Customer Strategy Gloria Synn

Strategy & Leadership Relevance is the goal: Q+A with Dollar Shave Club VP of Customer Strategy Gloria Synn

1m Mike O'Brien
Marketing planning goals: Past, present, and future

Strategy & Leadership Marketing planning goals: Past, present, and future

1m Emily Alford
Five trends shaping digital transformation in 2019

Digital Transformation Five trends shaping digital transformation in 2019

1m Stacy Martinet
How brick & click retailers can win with personalization in 2019

Ecommerce How brick & click retailers can win with personalization in 2019

1m Rohan Ayyar

Digital Marketing

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Eight tips to use Instagram more effectively to drive action

Digital Marketing Eight tips to use Instagram more effectively to drive action

1d Tereza Litsa
Two top officials leave Facebook as Zuck focuses on privacy

Industry Developments Two top officials leave Facebook as Zuck focuses on privacy

4d Kimberly Collins
Conversational commerce: How smartphones and startups are driving a revolution

Industry Developments Conversational commerce: How smartphones and startups are driving a revolution

1w Jesse Martin
Study: How people use Instagram to research, discover, and make purchasing decisions

Digital Marketing Study: How people use Instagram to research, discover, and make purchasing decisions

1w Tereza Litsa
Why a cohesive search, social, and ecommerce strategy is the key to conversions

Ecommerce Why a cohesive search, social, and ecommerce strategy is the key to conversions

2w Emily Alford
Managing search marketing for enterprise: Tips from the experts

Search Marketing Managing search marketing for enterprise: Tips from the experts

2w Kimberly Collins
How Google Ads determines what you pay

Digital Advertising How Google Ads determines what you pay

2w Mike Ncube
Four takeaways for CMOs from Mobile World Congress 2019

Industry Developments Four takeaways for CMOs from Mobile World Congress 2019

2w Mike Herrick