Marketing Technology

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Weekly MarTech review: Spark Neuro raises $13.5 million, HubSpot launches Conversions, UniCredit pulls ads from Facebook, Amazon consolidates, Salesforces new co-CEO

Marketing Technology Weekly MarTech review: Spark Neuro raises $13.5 million, HubSpot launches Conversions, UniCredit pulls ads from Facebook, Amazon consolidates, Salesforces new co-CEO

7h Bobby Macri
How future marketing technology adoption will drive innovation

Marketing Technology How future marketing technology adoption will drive innovation

4d shaniashaiman
Common mistakes to avoid when choosing an attribution model

Data & Analytics Common mistakes to avoid when choosing an attribution model

6d Tereza Litsa
The experts’ guide to selling on Amazon

Ecommerce & Sales The experts’ guide to selling on Amazon

1w Emily Alford
Weekly MarTech review: Google plans censored search engine in China, Facebook's security chief is leaving, and HubSpot has a new EMEA VP

Marketing Technology Weekly MarTech review: Google plans censored search engine in China, Facebook's security chief is leaving, and HubSpot has a new EMEA VP

1w Bobby Macri
Alphabet beats earning expectations. What’s next for Google?

Ecommerce & Sales Alphabet beats earning expectations. What’s next for Google?

2w Tereza Litsa
ClickZ weekly MarTech briefing: July 23

Marketing Technology ClickZ weekly MarTech briefing: July 23

2w Bobby Macri
Here’s what Salesforce’s acquisition of Datorama means for the marketing landscape

Data & Analytics Here’s what Salesforce’s acquisition of Datorama means for the marketing landscape

3w Jonathan Brown

Emerging Technology

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How Sam's Club and Macy's are simplifying the mobile checkout experience

Mobile How Sam's Club and Macy's are simplifying the mobile checkout experience

2d Mike O'Brien
How AI could make A/B testing a thing of the past

AI How AI could make A/B testing a thing of the past

5d Emily Alford
Chatting with bots: How well 5 brands' chatbots actually work

Chatbots Chatting with bots: How well 5 brands' chatbots actually work

7d Mike O'Brien
Ready to talk to robots? Natural language processing is changing search and customer service

Chatbots Ready to talk to robots? Natural language processing is changing search and customer service

2w Emily Alford
In the age of AI, do consumers still care about privacy?

AI In the age of AI, do consumers still care about privacy?

2w Emily Alford
Here's how AI is set to transform the digital marketing landscape

AI Here's how AI is set to transform the digital marketing landscape

2w Jonathan Brown
Mobile customers want brands to be more like Uber when they shop locally

Mobile Mobile customers want brands to be more like Uber when they shop locally

2w Brian Solis
AR isn’t just fun and games: Here are the brands at the forefront of functional AR

AR & VR AR isn’t just fun and games: Here are the brands at the forefront of functional AR

3w Emily Alford

Digital Transformation

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7 attributes of a marketing leader

Strategy & Leadership 7 attributes of a marketing leader

1w Marisa Ricciardi, Ricciardi Group
More data, fewer agencies: Key takeaways from Dentsu Aegis' CMO survey

Strategy & Leadership More data, fewer agencies: Key takeaways from Dentsu Aegis' CMO survey

2w Mike O'Brien
What does Prime Day mean for retailers other than Amazon?

Retail What does Prime Day mean for retailers other than Amazon?

4w Mike O'Brien
Attention seeking announcements: Is causing a stir on social always a smart marketing strategy?

Strategy & Leadership Attention seeking announcements: Is causing a stir on social always a smart marketing strategy?

1m Emily Alford
Why beauty retailers are leading the way in digital transformation

Retail Why beauty retailers are leading the way in digital transformation

1m Mike O'Brien
How Best Buy, Charlotte Russe, and IKEA shape their stores around the next generation of shoppers

Retail How Best Buy, Charlotte Russe, and IKEA shape their stores around the next generation of shoppers

1m Mike O'Brien
How the 2018 World Cup explains the power of true customer loyalty

Strategy & Leadership How the 2018 World Cup explains the power of true customer loyalty

1m Patrick Reynolds
For brands like REI, Indochino, and Swarovski, the future of retail stores goes past product

Retail For brands like REI, Indochino, and Swarovski, the future of retail stores goes past product

1m Mike O'Brien

Digital Marketing

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In a post GDPR world, first-party data is more important than ever

Industry Developments In a post GDPR world, first-party data is more important than ever

12h Emily Alford
Here’s how businesses can leverage digital content to engage with prospective B2B buyers

Content Marketing Here’s how businesses can leverage digital content to engage with prospective B2B buyers

7d Jonathan Brown
Increase your email marketing conversion rates with these simple tricks

Email Marketing Increase your email marketing conversion rates with these simple tricks

1w Jonathan Brown
Why influencer marketing is the best option for your e-commerce business

Ecommerce Why influencer marketing is the best option for your e-commerce business

2w Natalia Kharchenko
How marketers can manage experiences with agility using single page applications

Digital Marketing How marketers can manage experiences with agility using single page applications

2w Shelby Britton, Group Product Marketing , Adobe
10 rapidly growing MarTech startups you need to know

Digital Marketing 10 rapidly growing MarTech startups you need to know

2w Jonathan Brown
4 ways cross-channel messaging levels up customer engagement

Strategies 4 ways cross-channel messaging levels up customer engagement

3w Alexa Lemzy
How multi-touch attribution can guide financial institutions through a decade of digital transformation

Industry Developments How multi-touch attribution can guide financial institutions through a decade of digital transformation

3w Sam Carter