The New York Post’s Page Six gossip section, including the Post nameplate, cleaned up with these ads from P&G’s Oral-B promoting the Triumph electric toothbrush. In another era, a newspaper’s nameplate was sacred territory untouched by ads. But those days are apparently long gone.
On January 17 2017, ClickZ Intelligence and Constant Content held The Content Marketing Masterclass webinar.
Every year, Google's well-oiled digital ad machine generates tens of billions of dollars in revenue, making the search giant the biggest single recipient of digital ad spend.
As an organisation, finding the right marketing channels is an essential part of your marketing strategy.
2017 is the year in which CMOs are expected to outspend CIOs on technology, according to Gartner, which is no surprise given the way in which consumers of all kinds are increasingly using technology in their everyday lives.