More NewsOrganic’s Chief Creative Officer Departs for JWT

Organic's Chief Creative Officer Departs for JWT

The poaching of Colleen DeCourcy hints at a trend in advertising: the siphoning of interactive talent into the ranks of traditional agencies.

Colleen DeCourcy has resigned as chief creative officer of Organic to accept a senior creative leadership role with JWT New York.

In addition to leading the creative strategy for the agency as a whole, DeCourcy was also group creative director of its key automotive client DaimlerChrysler.

Sam Cannon has been promoted to oversee that business. Meanwhile, the search is on for a new CCO, Organic said.

“It speaks to how traditional is taking creative talent out of interactive shops,” said Organic EVP of Corporate Marketing Amanda Van Nuys, who described the trend as an industry-wide shift.

During her six years with Organic, DeCourcy has moved steadily up through the ranks of the agency. She was a creative director in Toronto before moving to Detroit to manage the DaimlerChrysler business, creating acclaimed work for Jeep Commander and Dodge Charger. She continued to manage that account even after taking on the creative responsibility for the whole Organic network.

Sam Cannon, who will now assume creative responsibility for that account, has been with Organic for a year. He was previously manager of user experience at Sapient.

“Sam has demonstrated extraordinary creative leadership and has built great relationships with our clients at DaimlerChrysler over the past year,” said Organic CEO Mark Kingdon in a statement. “We expect the transition to be seamless and I look forward to exciting work ahead.”

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