This week in digital, we said goodbye to Facebook Exchange and Post-it wars, as we welcome TAG's latest anti-fraud development, Shift, and maybe Siri integrations? read more ..
It is well-known that in order to get a good return on investment in terms of marketing, online retailers need to be ... read more
This week at Shift 2016, Andres Sosa, Executive Vice President of the online retailer TheOutnet.com, gave a talk on innovation and content-creation. It reminded ... read more
While marketers realize the importance of mobile, many of them have yet to catch up with consumer expectations , or realize how SEO and mobile impact one another.
How to stay lean, mean and fit for purpose with minimum viable product (MVP) and working backwards.
I came to London for Shift, flying with Norwegian Airlines for the first time. It was also my best flight, from a digital user experience standpoint.
Graze has grown rapidly over the last few years, to the extent that it’s now one of the most recognisable healthy snack brands ... read more
Richard Herd attended our Shift London event to discuss how video content can increase engagement on digital platforms and the way FoodTube has ... read more
Following its acquisition of the rights to show Champions League football, BT Sport has been working to establish itself as the major rival ... read more
Google has introduced new tools and features to AdWords to specifically address the consumer shift towards mobile.
Being comfortable with failure and making research a team sport are just two ways to avoid disruption, according to Alex Holmes of Government Digital Service.
Account-based marketing is having its moment in the sun with vendors and B2B marketers. Will that carry over to marketing automation, too?
We're always talking about the growing convergence of the physical and digital worlds. Here are five brands with great phygital campaigns all over the world.