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How COVID-19 is affecting notifications and ads in newsletters
Analytics
How COVID-19 is affecting notifications and ads in newsletters
10m
Barry Levine
3 ways to build personalized connections between a customer and brands
Analytics
3 ways to build personalized connections between a customer and brands
10m
Mary Hennen
New data visualizations show how consumers are now consuming media
Analytics
New data visualizations show how consumers are now consuming media
10m
Barry Levine
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Unruly’s survey reveals consumer behavior in the COVID-19 age
Analytics
Unruly’s survey reveals consumer behavior in the COVID-19 age
10m
Barry Levine
Opportunities are coming as third-party cookies are phased out
Analyzing Customer Data
Opportunities are coming as third-party cookies are phased out
11m
Ken Nelson & Alex Kelleher
Social Listening: New report uncovers missed opportunities for PR professionals
Analytics
Social Listening: New report uncovers missed opportunities for PR professionals
11m
Luke Richards
Performance marketing is key to brand success
Digital Advertising
Performance marketing is key to brand success
1y
Karina Klimenko
Q&A with Segment: Successfully navigating the CCPA
Analyzing Customer Data
Q&A with Segment: Successfully navigating the CCPA
1y
Charlie Braithwaite
Spending on customer experience increases as its impact is more widely recognized
Analytics
Spending on customer experience increases as its impact is more widely recognized
1y
Barry Levine
How retailers struggle between data privacy and personalization
Analytics
How retailers struggle between data privacy and personalization
1y
Barry Levine
Retailers leverage customer data to drive personalized experiences
Analyzing Customer Data
Retailers leverage customer data to drive personalized experiences
1y
Barry Levine
The path to owning influencer marketing in 2020 is just 6 steps
Analytics
The path to owning influencer marketing in 2020 is just 6 steps
1y
Luke Richards
Report: ABM is moving into a more mature phase
Analytics
Report: ABM is moving into a more mature phase
1y
Barry Levine
Top six reasons marketers struggle to deliver personalized consumer experiences
Analytics
Top six reasons marketers struggle to deliver personalized consumer experiences
1y
Devon DeBlasio
Marketers will majorly redefine personalization, influencer marketing and emotion-based strategies
Actionable Analysis
Marketers will majorly redefine personalization, influencer marketing and emotion-based strategies
1y
Barry Levine
Why marketers must have lazer focus on first-party data
Analyzing Customer Data
Why marketers must have lazer focus on first-party data
1y
Ian Dailey
Three ways to use predictive analytics to grow your business
Analytics
Three ways to use predictive analytics to grow your business
1y
Adriana Lynch
Gartner: Training, system integration and talent could help improve the effectiveness of martech stacks
Marketing Technology
Gartner: Training, system integration and talent could help improve the effectiveness of martech stacks
1y
Barry Levine
Tealium report: Consumers trust brands with their data, but with conditions
Analyzing Customer Data
Tealium report: Consumers trust brands with their data, but with conditions
1y
Barry Levine
Stop wasting your data: Turn IP data into marketing dollars
Analytics
Stop wasting your data: Turn IP data into marketing dollars
1y
Emily Alford
Gartner report: Brands are ‘living organisms’ that must ‘continuously adapt’
Insights
Gartner report: Brands are ‘living organisms’ that must ‘continuously adapt’
1y
Barry Levine
Gartner: Marketing budgets fall for the first time since 2014
Analytics
Gartner: Marketing budgets fall for the first time since 2014
1y
Barry Levine
The creative’s critical role in online-to-offline customer experiences
Conversion & ROI
The creative’s critical role in online-to-offline customer experiences
2y
Ashley Still
How ROI can help you choose your martech provider
Marketing Technology
How ROI can help you choose your martech provider
2y
Tereza Litsa
Delivering consistently relevant experiences at scale
Analyzing Customer Data
Delivering consistently relevant experiences at scale
3y
Lars Fiedler, VP, Periscope By McKinsey
Analysis of Mary Meeker’s internet trends report 2018 - part 1
Analyzing Customer Data
Analysis of Mary Meeker’s internet trends report 2018 - part 1
3y
Tereza Litsa
Metrics to support 'your' digital monetization strategy
Analytics
Metrics to support 'your' digital monetization strategy
3y
Adam Singer
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