Can retailers have a successful holiday season without Black Friday? The short answer: Yes
Digital Marketing

Can retailers have a successful holiday season without Black Friday? The sh...

3y Charlie Ungashick

Can retailers have a successful holiday season wit...

With the potential to be one of the biggest online shopping seasons, email marketers need to take the right steps now to ensure their messages get thr...

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Data and Creative are the keys to success this holiday season
Digital Marketing

Data and Creative are the keys to success this holiday season

3y Ken Harlan

Data and Creative are the keys to success this hol...

MobileFuse CEO/Founder, Ken Harlan discusses the unique strategies marketers/brands need to undertake this year to ensure their holiday marketing effo...

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Three ways merchants can leverage fintech to reach shoppers
Digital Marketing

Three ways merchants can leverage fintech to reach shoppers

3y Jacqueline Dooley

Three ways merchants can leverage fintech to reach...

Transactional advertising, powered by fintech tools like Dosh, Cardlytics, and RetailMeNot, presents a huge opportunity for retailers to reach custome...

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Key Insights: Exclusive market intelligence and ecommerce highlights
Digital Marketing

Key Insights: Exclusive market intelligence and ecommerce highlights

3y Kamaljeet Kalsi

Key Insights: Exclusive market intelligence and ec...

Cyber Monday and Black Friday will cross $10 billion, Thanksgiving sales to grow by 49.5%. Consumer behaviors and exclusive Market Intelligence report...

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Why ecommerce marketers should look beyond Facebook & Google this holiday season
Digital Marketing

Why ecommerce marketers should look beyond Facebook & Google this holiday s...

3y Thomas Shin

Why ecommerce marketers should look beyond Faceboo...

In the closing months of 2020, digital shoppers are flocking to the open web. Ecommerce marketers need to look beyond walled gardens if they’re going ...

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10 tips to employ advertising on Amazon during peak season
Digital Advertising

10 tips to employ advertising on Amazon during peak season

3y Sreenath Reddy

10 tips to employ advertising on Amazon during pea...

Intentwise's CEO Sreenath Reddy, provides the most effective tips to set you up for success this holiday season using Amazon’s advertising platform. R...

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7 quick marketing fixes you can apply before the holiday season
Digital Marketing

7 quick marketing fixes you can apply before the holiday season

3y Evelyn Johnson

7 quick marketing fixes you can apply before the h...

As more retailers switch their operations to online post COVID, we look at some quick marketing fixes you can implement to get the most out of this ye...

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Why retention marketers are focusing on offline customer engagement
Digital Marketing

Why retention marketers are focusing on offline customer engagement

3y Tatiana Afanasyeva

Why retention marketers are focusing on offline cu...

Brands need an omnichannel mix to stay relevant, especially as customers stay at home for safety and are inundated with internet clutter. Read More...

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Holiday marketing: Get the data that puts you ahead of the competition
Competition

Holiday marketing: Get the data that puts you ahead of the competition

3y Sarah Mehlman

Holiday marketing: Get the data that puts you ahea...

Adjust your holiday marketing strategy based on what your competitors are doing to drive clicks. Analyzing keyword-driven traffic for seasonal marketi...

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Key Insights: Holiday sales predictions, milestone dates, and consumer online shopping challenges
Digital Marketing

Key Insights: Holiday sales predictions, milestone dates, and consumer onli...

3y Kamaljeet Kalsi

Key Insights: Holiday sales predictions, milestone...

Holiday sales will smash records, customers’ online shopping challenges, and how retailers can serve up shopping experiences fine as wine. Read More...

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Driving revenue and loyalty through precision commerce
Digital Marketing

Driving revenue and loyalty through precision commerce

3y Collin Cohen

Driving revenue and loyalty through precision comm...

Registria’s Collin Cohen shares why precision commerce is the next generation of commerce and how brands need to focus on product owners to achieve su...

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Key Insights: Holiday shopping November spotlight, age profiles, preferences, and more
Digital Marketing

Key Insights: Holiday shopping November spotlight, age profiles, preference...

3y Kamaljeet Kalsi

Key Insights: Holiday shopping November spotlight,...

All the key ingredients you need to add to your marketing dough if you wish to taste success this holiday season. Read More...

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Four ways to boost digital marketing effectiveness for retailers
Digital Marketing

Four ways to boost digital marketing effectiveness for retailers

3y Sylvie Tongco

Four ways to boost digital marketing effectiveness...

Selligent's Sylvie Tongco looks at how retailers are leaning more heavily on digital channels in recent months and best practices that are proven to w...

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Key Insights: Amazon Prime Day 2020 highlights on sales and funding
Digital Marketing

Key Insights: Amazon Prime Day 2020 highlights on sales and funding

3y Kamaljeet Kalsi

Key Insights: Amazon Prime Day 2020 highlights on ...

All you need to know about Amazon Prime Day 2020, small and medium sellers see record-breaking sales crossing $3.5 billion, members saved over $1.4 bi...

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The holiday season is already here: 3 considerations to inspire consumer engagement
Digital Marketing

The holiday season is already here: 3 considerations to inspire consumer en...

3y Michelle Engle

The holiday season is already here: 3 consideratio...

Getting the attention of shoppers this holiday season is more critical than in past years. Equally important is striking the right marketing balance, ...

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Customers are trying new retailers. Use their feedback to win the sale
Digital Marketing

Customers are trying new retailers. Use their feedback to win the sale

3y Lisa Pearson

Customers are trying new retailers. Use their feed...

Some retailers are afraid of reviews and feedback, but they should see them as valuable assets and opportunities to show credibility. Read More...

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Retailers, expand your identity strategy to include marketing
Data insights

Retailers, expand your identity strategy to include marketing

3y Eddie Cannon

Retailers, expand your identity strategy to includ...

ADARA's Edward Cannon shows how identity can improve personalization, testing and brand safety across marketing channels. Read More...

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The future of the mall
Digital Marketing

The future of the mall

3y John Nash

The future of the mall

Rapid digital transformation and the ongoing pandemic have enforced whole scale changes to the retail world. Redpoint Global’s CMO, John Nash, discuss...

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Key insights: Content & experience tops martech, how brands can smash holiday sales with email, and more
Digital Marketing

Key insights: Content & experience tops martech, how brands can smash holid...

3y Kamaljeet Kalsi

Key insights: Content & experience tops martech, h...

Pulse Survey September insights, top martech, how email marketing is smashing sales out of the park, and how brands can use the right content and tech...

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The cost of complexity: ClickZ's advisory board discuss the latest trends in martech
Analytics

The cost of complexity: ClickZ's advisory board discuss the latest trends i...

4y Jacqueline Dooley

The cost of complexity: ClickZ's advisory board di...

ClickZ met with its advisory board for its quarterly discussion looking at the trends, pain points, and predictions in marketing technology. Read More...

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Key Insights: Amazon search-scape and factors motivating consumers
Digital Marketing

Key Insights: Amazon search-scape and factors motivating consumers

4y Kamaljeet Kalsi

Key Insights: Amazon search-scape and factors moti...

The current Amazon search-scape shows consumers turning back to normal non-corona keywords. A granular view of how ecommerce retailers can target each...

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Key Insights: Retail giants closed on Thanksgiving 2020, ecommerce set to see the biggest shopping season
Advertising & Promotion

Key Insights: Retail giants closed on Thanksgiving 2020, ecommerce set to s...

4y Kamaljeet Kalsi

Key Insights: Retail giants closed on Thanksgiving...

Walmart will be closed on Thanksgiving 2020, Android devices to surpass one billion hours on shopping apps, real-time marketing insights to help ecomm...

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What the holiday shopping season will look like in 2020
Digital Marketing

What the holiday shopping season will look like in 2020

4y Jacqueline Dooley

What the holiday shopping season will look like in...

As the 2020 holiday shopping season approaches, we’ve gathered some trends from the first half the year to help retailers align themselves with shoppe...

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Five ways brands can win in the new ecommerce world
Digital Marketing

Five ways brands can win in the new ecommerce world

4y Paula Hunsche

Five ways brands can win in the new ecommerce worl...

Paula Hunsche, SVP Client Engagement at Catalyst, shares five ways that marketers can succeed in this dual world of retail to increase both online and...

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New study shows digital engagement is key to post-pandemic ecommerce customer retention
Digital Marketing

New study shows digital engagement is key to post-pandemic ecommerce custom...

4y Myles Kleeger

New study shows digital engagement is key to post-...

Give new ecommerce shoppers reasons to return with responsive messaging, lifecycle marketing, and brand humanity. Read More...

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Key Insights: Ecommerce, customer loyalty, the playbook for Q3 and Q4 2020
Digital Marketing

Key Insights: Ecommerce, customer loyalty, the playbook for Q3 and Q4 2020

4y Kamaljeet Kalsi

Key Insights: Ecommerce, customer loyalty, the pla...

Fresh statistics on customer loyalty and ecommerce to help you formulate a winning ecommerce playbook, activate more purchases, and bump up sales. Rea...

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Assessing the ecommerce marketing landscape, or what changed in 2020?
Digital Marketing

Assessing the ecommerce marketing landscape, or what changed in 2020?

4y Olga Andrienko

Assessing the ecommerce marketing landscape, or wh...

SEMrush’s Head of Global Marketing Olga Andrienko unveils the current digital marketing landscape to equip ecommerce businesses with data and insights...

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