What really is LinkedIn's 'deep sales' platform?
Commerce & Sales

What really is LinkedIn's 'deep sales' platform?

1m ClickZ News Staff

What really is LinkedIn's 'deep sales' platform?

The platform, an upgrade of LinkedIn's Sales Navigator, uses data to provide actionable insights and recommendations, helping sellers understand buyer...

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New Report Reveals Strategies for Maximising Performance During Black Friday Cyber Monday Season
Brand awareness

New Report Reveals Strategies for Maximising Performance During Black Frida...

5m Fospha Team

New Report Reveals Strategies for Maximising Perfo...

[London, 3 November 2023] – Black Friday Cyber Monday (BFCM) is a pivotal event in the eCommerce calendar. Fospha’s comprehensive report provide...

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Seven latest marketplace updates you should know
Actionable Analysis

Seven latest marketplace updates you should know

8m Team ClickZ

Seven latest marketplace updates you should know

A column to stay on top of major marketplace updates, facts, and actionable advice to inform strategy Read More...

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Voice search consumer trends: D2C brands, are you listening?
Artificial intelligence

Voice search consumer trends: D2C brands, are you listening?

8m Nitin Dhamelia

Voice search consumer trends: D2C brands, are you ...

Unpack insights and tap into the power of voice SEO (VSEO) for your digital marketing strategy with this roadmap Read More...

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Dispelling myths and understanding realities of social impressions measurement
322023

Dispelling myths and understanding realities of social impressions measurem...

1y Jamie Bolton

Dispelling myths and understanding realities of so...

Smart ways to look beyond Facebook for customer acquisition amidst rising competition and costs Read More...

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Unveiling Meta's contribution to top-of-funnel relative ROAS
322023

Unveiling Meta's contribution to top-of-funnel relative ROAS

1y Jamie Bolton

Unveiling Meta's contribution to top-of-funnel rel...

According to a study by Fospha, Meta is the largest and only channel that can provide the necessary scale for most brands Read More...

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30 DTC brands that showcased exceptional performance in Q4
322023

30 DTC brands that showcased exceptional performance in Q4

1y Jamie Bolton

30 DTC brands that showcased exceptional performan...

The COVID-19 pandemic has drastically changed consumer buying habits, leading to an explosive growth of DTC companies Read More...

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How Walgreens Boots Alliance rebuilt for first party data
Actionable analysis

How Walgreens Boots Alliance rebuilt for first party data

2y Benjamin Broomfield

How Walgreens Boots Alliance rebuilt for first par...

Boots, one of the UK’s largest Beauty and Pharmacy retailers, has a rich 170-year history. Their customers have always been at the core of this. The l...

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A look at the full revenue impact of retail media ad platforms
Digital Marketing

A look at the full revenue impact of retail media ad platforms

3y Mahir Prasad

A look at the full revenue impact of retail media ...

Retail media is rapidly growing in importance. Today we discuss the opportunity it brings to brands who invest in it and the barriers that still plagu...

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Analyzing the best ecommerce platforms for SEO
Digital Marketing

Analyzing the best ecommerce platforms for SEO

3y Daniel Tannenbaum

Analyzing the best ecommerce platforms for SEO

From Shopify to Wix, Tudor Lodge Digital's founder, Daniel Tannenbaum analyzes the best ecommerce platforms for SEO in the market today Read More...

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How to upgrade your virtual sales enablement approach for long-term success
Digital Marketing

How to upgrade your virtual sales enablement approach for long-term success

3y Jacqueline Dooley

How to upgrade your virtual sales enablement appro...

Allego’s virtual sales enablement guide lists four key elements of modern selling and includes an essential 2021 sales enablement checklist Read More...

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Ecommerce businesses have an unprecedented opportunity to blend 1P & 3P channels for optimal growth
Digital Marketing

Ecommerce businesses have an unprecedented opportunity to blend 1P & 3P cha...

3y Jacqueline Dooley

Ecommerce businesses have an unprecedented opportu...

Sellercloud reviews post-pandemic consumer shopping patterns and outlines why an omnichannel ecommerce approach is a promising growth strategy for ret...

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A martech roadmap is the key to successful business outcomes
Analytics

A martech roadmap is the key to successful business outcomes

3y Heidi Bullock

A martech roadmap is the key to successful busines...

Marketing technology has grown in popularity as companies look to compete in today’s constantly evolving digital world. Heidi Bullock of Tealium expla...

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A scalable lead generation platform drives local sales
Digital Marketing

A scalable lead generation platform drives local sales

3y Nikki Vegenski

A scalable lead generation platform drives local s...

Complex customer journeys can be simplified when brands and local retailers have complementary, consistent digital marketing. Read More...

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Ecommerce trends: Shift to online shopping may be permanent
Digital Marketing

Ecommerce trends: Shift to online shopping may be permanent

3y Jacqueline Dooley

Ecommerce trends: Shift to online shopping may be ...

ClickZ’s Ecommerce Transformation Forum highlights important post-COVID ecommerce trends and insights from seven ecommerce industry luminaries. Read M...

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Bridging the gap: How marketing and sales can break down the technological walls between their departments
Commerce & Sales

Bridging the gap: How marketing and sales can break down the technological ...

3y Tom Castley

Bridging the gap: How marketing and sales can brea...

Amid the pandemic, the need for sales and marketing to work together has never been greater. Businesses should embrace technology to integrate the fun...

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5 ways retailers are using AI to improve conversions
AI & Automation

5 ways retailers are using AI to improve conversions

3y Joydeep Bhattacharya

5 ways retailers are using AI to improve conversio...

From optimizing inventory levels to intelligent fraud management, AI is doing more than sending personalized product recommendations to customers. Her...

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Key Insights: Holiday shopping November spotlight, age profiles, preferences, and more
Digital Marketing

Key Insights: Holiday shopping November spotlight, age profiles, preference...

3y Kamaljeet Kalsi

Key Insights: Holiday shopping November spotlight,...

All the key ingredients you need to add to your marketing dough if you wish to taste success this holiday season. Read More...

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The agile marketer: Building agility with technology and talent
Digital Marketing

The agile marketer: Building agility with technology and talent

3y Jim Yu

The agile marketer: Building agility with technolo...

Bringing technology and talent to maximize market insights and prescribe action. Read More...

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The cost of complexity: ClickZ's advisory board discuss the latest trends in martech
Analytics

The cost of complexity: ClickZ's advisory board discuss the latest trends i...

4y Jacqueline Dooley

The cost of complexity: ClickZ's advisory board di...

ClickZ met with its advisory board for its quarterly discussion looking at the trends, pain points, and predictions in marketing technology. Read More...

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Choosing subscription software that’s right for your business
Digital Marketing

Choosing subscription software that’s right for your business

4y Sean Joyce

Choosing subscription software that’s right for yo...

There are dozens of companies selling software to help convert to or add on subscription sales, but picking the right one requires planning. Read More...

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5 ways AI to improving conversions for ecommerce businesses
AI & Automation

5 ways AI to improving conversions for ecommerce businesses

4y Joydeep Bhattacharya

5 ways AI to improving conversions for ecommerce b...

From leveraging predictive analytics to improve the product offerings to good inventory management and smart demand prediction, we look at five ways A...

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Six benefits of cloud technology: The future for retailers
Digital Transformation

Six benefits of cloud technology: The future for retailers

4y Content Media

Six benefits of cloud technology: The future for r...

From better customer service to reliability and security, we look at some key benefits cloud technology offers to the retailers who adopt it. Read Mor...

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Key Insights: Holiday shopping ecommerce trends and how your business can win brownie points
Digital Advertising

Key Insights: Holiday shopping ecommerce trends and how your business can w...

4y Kamaljeet Kalsi

Key Insights: Holiday shopping ecommerce trends an...

COVID-19 sure crunched wallets but can’t dampen the holiday spirit, ecommerce consumer trends, and advertising insights. Read More...

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How Brakes bridged the B2B/ B2C gap to feed a nation
B2C

How Brakes bridged the B2B/ B2C gap to feed a nation

4y Ben Sekhon

How Brakes bridged the B2B/ B2C gap to feed a nati...

Brakes, a B2B food delivery service, implements direct to consumer business model to address COVID-19 supply shortages. Read More...

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The role of AI advertising for deep customer experience personalization
AI & Automation

The role of AI advertising for deep customer experience personalization

4y Ivan Guzenko

The role of AI advertising for deep customer exper...

AI holds the biggest potential for ad tech. We look at where it places among other technologies and why marketers need to invest in it right now? Read...

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Eight best ways to use AI in martech in 2020
AI & Automation

Eight best ways to use AI in martech in 2020

4y Kevin Payne

Eight best ways to use AI in martech in 2020

We look at some of the best ways to use AI in marketing, so that marketers can make the most of their own martech stack to grow and scale their busine...

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