CampaignsPampers launches #BetterForBaby campaign

Pampers launches #BetterForBaby campaign

Pampers' #BetterForBaby campaign highlights the brand's various charity partnerships and efforts towards protecting premature babies, donating products to families in need, preventing maternal and newborn tetanus, and reducing the environmental impact of its diapers.

Pampers’ #BetterForBaby campaign highlights the brand’s various charity partnerships and efforts towards protecting premature babies, donating products to families in need, preventing maternal and newborn tetanus, and reducing the environmental impact of its diapers. Pampers is also calling on social media users to add their own pledges for helping babies using the campaign’s hashtag.

“One of the consistent themes from the conversations with moms was the powerful impact that their babies had as positive change agents in their lives,” Pampers spokesperson Heather Valento told Mashable.

 

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