Parry Malm – The latest trends in email marketing
In this episode, we spoke with Parry Malm, CEO of Phrasee, the AI-powered subject line optimisation company. Previously he ran the strategy & commercial departments for an email service provider, and prior to that headed up a global marketing team for a FTSE250 media company.
Comments are closed.
Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations… Download Now
Data is the lifeblood of so many companies today. You need more of it, all of which at higher quality,… Download Now
Voice commerce, or conversational commerce, is a major disruptive opportunity in US retail. It opens up the possibility of building… Download Now
Every year the mobile market continues to grow and develop. Cyber Monday 2018 saw $2.2 billion in sales stemming just… Download Now
Robert Rothschild, VP and Global Head of Marketing at Smartly.io, discusses what brands need to know about “reopening” their social ads…. Read more
Companies need to look at content as only part of the story by using SEO and inbound marketing tactics to acquire leads…. Read more
James Kinley, Principal Data Scientist at Cloudera, showcases how marketers can build a custom, data-driven attribution model to measure the performance of their global campaigns…. Read more
Content marketing is incredibly effective, but there are five common content problems that may be sabotaging your results…. Read more