Combating animal abuse should be a social media crusade, according to People for the Ethical Treatment of Animals (PETA). The organization is challenging Web developers to create a shareable widget as part of its Application for Animals Contest that will promote PETA’s aims.
The group is eager to make use of the open application systems on Facebook and Google. The goal is to use the application on PETA’s MySpace and Facebook profiles, and it’s offering a $500 Apple gift card as a prize for the winning developer. Programs are due by January 25, 2008.
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