Thought display ad prices had hit bottom? Think again, says Dave Morgan. In a Twitter post this morning, the digital ad pioneer and founder of TV startup Simulmedia says April may have seen ad rates fall to their lowest level in recent history.
Businesses near ‘PokeStops’ are enjoying a huge surge in footfall due to the popularity of Pokémon Go, according to our first major ... read more
A new organization, The Coalition for Better Ads, has been launched to “leverage consumer insights and cross-industry expertise to develop and implement ... read more