Real Media Expands Sales Staff

New York City-based Internet ad network and technology company Real Media said it has made three hires that add strength and experience to its sales management staff.

Craig R. Altman, 35, joins Real Media in the newly created position of director of sales – Western region, overseeing the company’s six-person San Francisco-based sales team.

Bret Hennington, 38, was named national account manager, a newly created position also based in San Francisco.

Joseph G. Gallagher, 35, joins Real Media in the new position of national account manager – Eastern region, based in Real Media’s New York headquarters.

Altman had been associate publisher for Web Techniques magazine and webreview.com in San Francisco. Before that, he was advertising director on Visual Basic Programmer’s Journal.

From April of 1997 through March of 1999 Hennington was a part of Microsoft’s online city guide and yellow pages sales effort with Sidewalk.com in Boston, Houston and Washington, DC. He has also worked for CBS Radio, Group W Broadcasting and Shamrock Broadcasting.

Gallagher began his career in 1987 with Media General Cable selling cable TV and print advertising for Cable Edition magazine. In 1990, he joined TravelMedia Group as director of advertising for In Paradise magazine, the in-flight magazine for Hawaiian Airlines. Most recently he was senior sports marketing executive for CBS Radio/The Washington Redskins Radio Network.

Real Media Inc., operates a network of more than 600 locally branded Web sites (mostly newspapers) and markets its Open AdStream (OAS) ad server product.

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