Mobile Commerce Insights for Retailers

As hordes of shoppers opt for the convenience of mobile to check out their favourite stores, online retailers need to serve up the best possible experience for their customers. But they face a dilemma: do they invest more in their store’s mobile app, or in optimising the mobile web experience?

In this new whitepaper, tech company Bijou Commerce examines a wealth of research on the best practices for adapting your online store to mobile, and summarises the most relevant information so you can be confident you’re investing in the right area. The whitepaper also contains insights on creating a truly mobile-first web design, understanding customer intention and ensuring brand consistency across platforms.

Click to link below to download the report.