Your Buyer 2.0 Marketing Strategy Overhaul Kit

Citrix Buyer 2.0 whitepaper

While new content forms including social media have been a godsend to marketers looking to promote their products in different ways, the wealth of information available can be overwhelming to the online consumer, who is starting to tune out the noise.

In this whitepaper, mobile workplace solutions provider Citrix shows marketers how they can re-engage this newly savvy customer, or ‘Buyer 2.0’, by revamping their content strategy.

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