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SEO Budget Planning
Whitepaper | Digital Marketing

SEO Budget Planning

3y

SEO Budget Planning

Marketing in the age of privacy and big data requires a different approach. Want to understand how marketers can harness powerful technology and hu...

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Data-Driven Market Research and Competitive Analysis
Whitepaper | SEO

Data-Driven Market Research and Competitive Analysis

3y

Data-Driven Market Research and Competitive Analys...

For email marketers, the next few months include some of the year’s greatest opportunities, but also the greatest challenges. Read More...

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The Big Reset: Building valuable target audiences in the new privacy age
Whitepaper | Digital Marketing

The Big Reset: Building valuable target audiences in the new privacy age

3y

The Big Reset: Building valuable target audiences ...

Marketing in the age of privacy and big data requires a different approach. Want to understand how marketers can harness powerful technology and hu...

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Semrush Keyword Difficulty
Whitepaper | SEO

Semrush Keyword Difficulty

3y

Semrush Keyword Difficulty

For email marketers, the next few months include some of the year’s greatest opportunities, but also the greatest challenges. Read More...

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Peak Sale, Peak Performance
Whitepaper | Digital Marketing

Peak Sale, Peak Performance

3y

Peak Sale, Peak Performance

For email marketers, the next few months include some of the year’s greatest opportunities, but also the greatest challenges. Read More...

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Best in class email senders
Whitepaper | Digital Marketing

Best in class email senders

3y

Best in class email senders

The email landscape is evolving rapidly. Inbox volume has increased 94% in the last year alone, and our research shows “competition for the inbox” is ...

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How to attract more leads with high-quality links
Whitepaper | Digital Marketing

How to attract more leads with high-quality links

3y

How to attract more leads with high-quality links

In the last five years, the cost of acquiring new customers has increased by over 50%. As competition saturates direct channels and advertising costs ...

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Website redesign in 7 steps
Whitepaper | Design

Website redesign in 7 steps

3y

Website redesign in 7 steps

This content experience toolkit can help map out your 2021 digital strategies, prioritise the most important developments and excel in the digital age...

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Global Social Advertising Trends in 2021
Whitepaper | Digital Marketing

Global Social Advertising Trends in 2021

3y

Global Social Advertising Trends in 2021

Smartly io explores how retail organizations are spending their marketing dollars on social media advertising and how they can help your organization ...

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10 Hacks to Improving Email Deliverability in 2021
Whitepaper | Email

10 Hacks to Improving Email Deliverability in 2021

3y

10 Hacks to Improving Email Deliverability in 2021

450 Billion emails are sent every day but over 85% of them are considered spam. Maropost know what it takes to make it to the inbox and with their new...

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Being an effective marketing leader with Mark Evans, Direct Line Group
Podcast | Digital Leaders

Being an effective marketing leader with Mark Evans, Direct Line Group

3y

Being an effective marketing leader with Mark Evan...

Leadership, the exciting yet volatile future of marketing, and sector-specific challenges Read More...

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How The New York Post Achieved Unparalleled Email Delivery
Whitepaper | Email

How The New York Post Achieved Unparalleled Email Delivery

3y

How The New York Post Achieved Unparalleled Email ...

The New York Post Digital Network needed an Email Service Provider (ESP) that could rapidly and truly scale their email newsletter business, and not j...

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The Finance Industry's Playbook for Customer Acquisition
Whitepaper | UI

The Finance Industry's Playbook for Customer Acquisition

3y

The Finance Industry's Playbook for Customer Acqui...

Acquiring new customers is a crucial marketing task for any company– but it’s especially difficult for the finance industry, where customers tend to ...

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Sectigo State of Website Security and Threat Report
Whitepaper | Tools & Technology

Sectigo State of Website Security and Threat Report

3y

Sectigo State of Website Security and Threat Repor...

Website security is not top of mind for most small- to medium-sized businesses (SMBs). Their focus is understandably on getting products and services ...

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The Retailer’s Playbook for Customer Acquisition
Whitepaper | UI

The Retailer’s Playbook for Customer Acquisition

3y

The Retailer’s Playbook for Customer Acquisition

Data Axle presents this guide to help retailers build or improve their data-centric acquisition program – one that eliminates wasteful spending, attra...

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Marketers call for tighter social media rules
Whitepaper | Media

Marketers call for tighter social media rules

3y

Marketers call for tighter social media rules

Social media platforms must be more tightly regulated, according to a survey conducted by ClickZ. Read More...

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Magic Quadrant for DXP
Whitepaper |

Magic Quadrant for DXP

3y

Magic Quadrant for DXP

A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ...

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Selecting a Customer Data Platform: Gartner Market Guide
Whitepaper | Marketing

Selecting a Customer Data Platform: Gartner Market Guide

3y

Selecting a Customer Data Platform: Gartner Market...

Marketing leaders can use this guide to understand the customer data platform marketplace before making further investments to improve their first-par...

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Path to Personalization
Whitepaper | Personalization

Path to Personalization

3y

Path to Personalization

Delivering tailored experiences at the right time is the key difference between simple personalization and enterprise personalization at scale—and con...

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Digital Asset Management for Beginners
Whitepaper | Digital Asset Management (DAM)

Digital Asset Management for Beginners

3y

Digital Asset Management for Beginners

Digital content is booming and companies are struggling to keep up with all the new content being created. As media storage needs increase, companies ...

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7 Winning Lead Generation Strategies that Drive Growth
Whitepaper | Lead generation

7 Winning Lead Generation Strategies that Drive Growth

3y

7 Winning Lead Generation Strategies that Drive Gr...

The tumultuous past year has brought on market changes that forced many companies to pivot and reinvent their lead generation strategies. Read More...

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Built to Last: Designing Your Ideal Digital Experience Platform
Whitepaper | Digital Marketing

Built to Last: Designing Your Ideal Digital Experience Platform

3y

Built to Last: Designing Your Ideal Digital Experi...

The rise of the marketing technology stack over MarTech suites means that many industry leading DXPs are now designed to integrate into your existing ...

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6 Priorities for digital decisionmakers in 2021
Whitepaper | Digital Marketing

6 Priorities for digital decisionmakers in 2021

3y

6 Priorities for digital decisionmakers in 2021

This content experience toolkit can help map out your 2021 digital strategies, prioritise the most important developments and excel in the digital age...

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Sellercloud Annual Trends and First Party E-commerce Growth Report
Whitepaper | Ecommerce & Sales

Sellercloud Annual Trends and First Party E-commerce Growth Report

3y

Sellercloud Annual Trends and First Party E-commer...

Sellercloud studies annual e-commerce growth trends, including how pandemic-driven e-commerce has changed online consumer patterns, what consumer tren...

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Global Social Advertising Trends in 2021
Whitepaper | Digital Marketing

Global Social Advertising Trends in 2021

3y

Global Social Advertising Trends in 2021

Smartly io explores how retail organizations are spending their marketing dollars on social media advertising and how they can help your organization ...

View resource
The Insurer's Customer Acquisition Playbook
Whitepaper | Marketing Technology

The Insurer's Customer Acquisition Playbook

3y

The Insurer's Customer Acquisition Playbook

A recent study revealed that 43% of senior decision makers from insurance companies felt that their current data sources were insufficient in helping ...

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Think Bigger: Your Digital Experience Is More Than Your Website
Whitepaper | Analyzing Customer Data

Think Bigger: Your Digital Experience Is More Than Your Website

3y

Think Bigger: Your Digital Experience Is More Than...

A Digital Experience Platform (DXP) is a software platform that enables businesses to optimize the user experience across all digital channels through...

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