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Winterberry Group's Customer Data Platform benchmark report

Whitepaper | Analytics Winterberry Group's Customer Data Platform benchmark report

1y

Winterberry Group's Customer Data Platform benchma...

Many adopters are confused, in a market crammed with pretenders, about the defining characteristics of a ‘True CDP’ and which capabilities it should h...

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Customer Data Excellence Report

Whitepaper | Analytics Customer Data Excellence Report

2y

Customer Data Excellence Report

With the power of customer data platform's (CDP) most marketers are providing exceptional and optimised data-driven initiatives for their customers. B...

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Marketers Guide to CDPs

Whitepaper | Data & Analytics Marketers Guide to CDPs

2y

Marketers Guide to CDPs

This eBook is a research paper on Customer Data Platform usage. If you need justification to make an investment in a Customer Data Platform (CDP) then...

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