Cracking the Japanese Market

Companies with a major focus on e-commerce can test the market and sell directly to Japanese consumers and companies in a simple and streamlined way. Take advantage of local solutions, marketplaces and automation to maximize your reach at a low cost. This market entry strategy is a desirable low-risk, highly scalable alternative.

This whitepaper reveals

• An overview of the Japanese e-commerce market with the challenges and opportunities.
• The unique features of the Japanese market and how localization is key to flourishing, from the detail in product listings to keyword research.
• How to use Amazon Japan as a gateway to reach an additional 70% of the e-commerce market on other marketplaces including a localized e-commerce site.