For the ninth year running, Econsultancy and Adobe have come together to survey over 12,000 senior marketing, advertising, and ecommerce professionals, all in the name of digital research.
Which digital-related trends are driving customer experience strategies? What are the majority of companies’ biggest pain points and challenges in regard to digital? How are they going about solving these challenges? This report looks to give you the full scope of the digital landscape by addressing these three main questions.
Download this report to learn more about:
- Integrated marketing techniques and CX technology application
- The impact of harnessing consumer data for commercial gain
- Barriers to benefiting from the commonly mentioned use of AI – and how to bypass them