How to Get the Most Out of a Digital Marketing Audit

There has never been a better time to become a data-led marketer. Websites that use data are certainly more successful in terms of marketing. From blue chips to small businesses, the key to success is directly proportional to how well companies use data. Usually, marketers need assistance to transform the performance of their websites. This is where a digital marketing audit comes in.

A digital marketing audit is one of the most important pieces of work any business can have conducted. But it is often overlooked or wildly misunderstood.

This whitepaper helps to understand:

• Digital marketing audits and the difference between a good audit and a bad audit
• Different audit components (Google, SEO, digital carbon audits etc.)
• Marketing audit examples
• Use of different audit tools