Brands are struggling with social media community growth, ROI on social media, and building a brand online. Social media community engagement tends to be the missing link.
A major trend we have seen over the recent years is brands intending to switch from a product-first message to a lifestyle-first message. As brands make this move, great content and engagement are the main tools they must promote for an authentic lifestyle message.
This whitepaper will help brands understand how they can garner more engagement through: