Sort
A Deeper Path to Personalization with RFM Segmentation

Whitepaper | Digital Marketing A Deeper Path to Personalization with RFM Segmentation

5m

A Deeper Path to Personalization with RFM Segmenta...

Experienced marketers know that customer segmentation is a critical first step to deliver more personalized experiences. However, the problem with tra...

View resource
Best Mobile Marketing Strategies to Rev Up Your Sales Engine in 2022

Whitepaper | Digital Marketing Best Mobile Marketing Strategies to Rev Up Your Sales Engine in 2022

6m

Best Mobile Marketing Strategies to Rev Up Your Sa...

As mobile usage has grown, it’s unsurprising that more people than ever are shopping on their phones. During the second quarter of 2020, Statista foun...

View resource
The Marketing Playbook for Content Creation

Whitepaper | Content Marketing The Marketing Playbook for Content Creation

6m

The Marketing Playbook for Content Creation

This playbook will lead you through the different areas of marketing and align them to their main content goals. Read More...

View resource
Social Media Trends 2022 Report

Whitepaper | ABM Social Media Trends 2022 Report

6m

Social Media Trends 2022 Report

How to drive success in the accelerated age of the ‘now’ consumer Read More...

View resource
Modular Content Is The Key To Customizing Experiences At Scale

Whitepaper | Content & Experience Modular Content Is The Key To Customizing Experiences At Scale

7m

Modular Content Is The Key To Customizing Experien...

Marketers should begin working with modular content — smaller components, separate from presentation, and informed by logical or semantic connections ...

View resource
See Content Value Clearly With Return On Effort

Whitepaper | Content & Experience See Content Value Clearly With Return On Effort

7m

See Content Value Clearly With Return On Effort

Keep your finger on the pulse of content performance for better visibility, agility, and prioritization. You’ve launched yet another campaign to deliv...

View resource
Customer Engagement Strategies That Boost Retention

Whitepaper | Digital Marketing Customer Engagement Strategies That Boost Retention

7m

Customer Engagement Strategies That Boost Retentio...

Whilst we all know that keeping existing customers engaged is almost always more profitable than acquiring a new one, the questions is how. From revam...

View resource
How to Evaluate & Implement AI-Powered Knowledge Management

Whitepaper | AI & Automation How to Evaluate & Implement AI-Powered Knowledge Management

8m

How to Evaluate & Implement AI-Powered Knowledge M...

Marketing in the age of privacy and big data requires a different approach. Want to understand how marketers can harness powerful technology and hu...

View resource
2022 ABM Planning Deck

Whitepaper | ABM 2022 ABM Planning Deck

8m

2022 ABM Planning Deck

For email marketers, the next few months include some of the year’s greatest opportunities, but also the greatest challenges. Read More...

View resource
Modular Content: Maximize Content Reuse, Optimize Content Budgets

Whitepaper | Digital Marketing Modular Content: Maximize Content Reuse, Optimize Content Budgets

8m

Modular Content: Maximize Content Reuse, Optimize ...

In the last few years, the customer experience (CX) has become more important than ever. For companies in nearly every industry, the pressure to effic...

View resource