Digital MarketingEmail MarketingSave the Date: ‘One-Stop Digital’ for Email Marketers

Save the Date: 'One-Stop Digital' for Email Marketers

ClickZ is delighted to announce the latest topic in its Content Takeover series. Our next "One-Stop Digital" will be on all things email marketing and will take place from May 5 to 7, 2015.

Content Takeover Email MarketingOur Content Takeover is a “real-time information experience” in which our editorial team and senior marketing experts from across the industry pool together all their resources to deliver engaging content on a chosen topic. Over the course of three days, ClickZ will bring you in-depth analysis, commentary, news, and a live webinar; enabling you to further deepen your specialist knowledge and gather more tools and ideas for your marketing arsenal.

This latest Content Takeover will provide all you need to know on email marketing and takes place from May 5 to 7, 2015.

Marketing experts along with our acclaimed editorial team will explore the latest issues, trends, and developments in email marketing, including:

  • Interviews with Refinery29, Living Social, and Office Depot on how they keep customers engaged via email and make sure that they keep coming back.
  • Best practices for Gmail: Is the “Promotions” folder a dead zone?
  • Win-back best practices for customers who may have been lost, including segmentation strategies based on user behavior, as well as attribution models.
  • The impact of big data and personalization on email campaigns.
  • The importance of visual-based emails.
  • Using social to grow email.
  • Shopping cart abandonment emails – do they really work?
  • Rewarding loyal customers via email programs.

Our webinar that supports this Content Takeover is titled “Let’s Get Personal – Igniting Email Engagement With Personalization” and includes thought leadership from Chris Frasier, Senior Director of Strategic Services and Client Success at BlueHornet. It will be moderated by our editor Melanie White.

We invite you to share this experience through all our article pages. You can also join the social conversation using the hashtag #CZemail.

We look forward to seeing you there!

Related Articles

How these 11 brands are nailing cart abandonment emails

Email How these 11 brands are nailing cart abandonment emails

9m Tereza Litsa
4 ways to make sure your email technology is mobile optimized

Email 4 ways to make sure your email technology is mobile optimized

9m Rebecca Sentance
Do brands still need bulk email software?

Email Do brands still need bulk email software?

9m Al Roberts
How rich media can bring your emails to life

Email How rich media can bring your emails to life

9m Clark Boyd
How artificial intelligence is changing email marketing

AI How artificial intelligence is changing email marketing

9m Al Roberts
7 things everyone forgets to ask their email marketing vendor

Email 7 things everyone forgets to ask their email marketing vendor

1y Chris Camps
How the top 100 US e-retailers are using welcome emails (and what marketers can learn)

Ecommerce How the top 100 US e-retailers are using welcome emails (and what marketers can learn)

1y Chris Camps
The 4 key metrics to a successful email

Analytics The 4 key metrics to a successful email

1y Katie Callaghan