“2013 will be the year that search marketing will feel the heat from real-time bidding (RTB) and demand-side platform (DSP),” says Prabhvir Sahmey, head of search and mobile from Mindshare Singapore.
In the video, he shares three key factors that will impact search marketing this year.
Search image on home page via Shutterstock.
This morning, Merkle released its quarterly Direct Marketing Report, ahead of Google’s own Q2 earnings announcement and it makes for a bumper stat-filled ... read more
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Since its debut on Monday, people in Hong Kong are going crazy for Pokémon GO and brands are going out of their way to cash in.
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