“2013 will be the year that search marketing will feel the heat from real-time bidding (RTB) and demand-side platform (DSP),” says Prabhvir Sahmey, head of search and mobile from Mindshare Singapore.
In the video, he shares three key factors that will impact search marketing this year.
Search image on home page via Shutterstock.
According to data gathered for the report,‘Communications Infrastructure: The Backbone of Digital,’ 88% of IT professionals and 61% of marketers ranked their company’s current communication infrastructure as 'cutting-edge' or 'good.'
President Trump's digital savvy isn't limited to social media. As it turns out, the Trump Organization owns thousands of domain names, possibly even more than 10,000.
Silicon Valley loves fancy job titles. It’s just something we do, and software and technology lend themselves to it. But it’s not always helpful.
In an often fragmented workplace, where various departments have varying opinions and goals, it can be challenging to get everyone on the same page and make strategy meetings productive.