Digital MarketingStrategiesSlinky Rings In 60th Anniversary

Slinky Rings In 60th Anniversary

To commemorate the classic toy's 60th year on the planet, the folks at AG Interactive, the new media subsidiary of American Greetings, want your cell phone to sing the jingle

To commemorate the classic toy’s 60th year on the planet, the folks at AG Interactive, the new media subsidiary of American Greetings, want your cell phone to sing the jingle. You remember it, don’t you?

“A Spring. A Spring. A Wonderful Thing. Everyone knows It’s Slinky!”

Slinky content for mobile devices and IM will include emoticons, backgrounds and wallpapers, winks, avatars, screensavers, video ringtones and clips from the toy’s classic commercial. AG says Slinky is the first in a line of retro products updated for the digital age.

Now, how do I get my cell phone to march down a flight of stairs while it’s ringing?

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