As the invitations to join the beta of the Yahoo! Publisher Network were wending their way to our staffers’ inboxes, I received another invite. Yes, little old me was invited to beta test MSN’s adCenter. If the marketer behind powerhouse e-commerce player Tinker Knitwear is invited into MSN’s beta, the test pool is getting pretty wide indeed.
Separately, there’s chatter about MSN building a distribution network of publishers. It’s the first I’ve heard of it, but it totally makes sense.
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