Why Wordle is winning
Campaigns

Why Wordle is winning

2y Elizabeth Roscoe

Why Wordle is winning

Are you playing Wordle? Millions around the world have caught on to this viral sensation of a game. The goal of Wordle is simple- figure out a 5-lette...

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Why consumers follow and unfollow brands on social media
Digital Marketing

Why consumers follow and unfollow brands on social media

4y Idris Nagri

Why consumers follow and unfollow brands on social...

Sprout Social’s 2020 Index provides insight into consumer expectations for the brands they follow and unfollow on social media. Read More...

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Four lessons for creating a joined-up social strategy
Social Integration

Four lessons for creating a joined-up social strategy

7y Linus Gregoriadis

Four lessons for creating a joined-up social strat...

ClickZ’s Social Media Masterclass webinar on the Dangers of Disjointed Social focused on how companies can 'join up' their organic and paid-for social...

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10 ways brands are using social media marketing for good
Marketing

10 ways brands are using social media marketing for good

8y Idris Nagri

10 ways brands are using social media marketing fo...

Using social platforms like Twitter, Instagram, and Facebook to promote philanthropic content is an effective way to engage consumers and humanize you...

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How do Facebook’s ads drive search traffic?
Paid Search

How do Facebook’s ads drive search traffic?

8y Kevin Lee

How do Facebook’s ads drive search traffic?

How do Facebook’s ads drive search traffic? Read More...

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Meeting consumers on their turf: the value of social media in search marketing
Search

Meeting consumers on their turf: the value of social media in search market...

8y Dave Lloyd

Meeting consumers on their turf: the value of soci...

Understanding the reciprocative relationship between search and content marketing will help brands effectively target and engage with consumers across...

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Jennifer Convertibles Comes Back with Influencer Content
Social

Jennifer Convertibles Comes Back with Influencer Content

9y Mike O'Brien

Jennifer Convertibles Comes Back with Influencer C...

Reemerging from Chapter 11 as a more modern digital brand, Jennifer Convertibles partnered with content-creation platform SheSpeaks for its first fora...

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5 Online Freemium Tools for Start-Ups and Agencies
Asia

5 Online Freemium Tools for Start-Ups and Agencies

9y Navneet Kaushal

5 Online Freemium Tools for Start-Ups and Agencies

Freemium tools are the basics needed to get things going for free – here are five to help start-ups on their way. Read More...

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Hootsuite Adds Instagram to Social Media Management Platform
Social

Hootsuite Adds Instagram to Social Media Management Platform

9y Dan Worth

Hootsuite Adds Instagram to Social Media Managemen...

The move should help over-worked social media managers track all information from one place. Read More...

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Developing a Successful Multi-Market Social Campaign for APAC
Asia

Developing a Successful Multi-Market Social Campaign for APAC

9y Idris Nagri

Developing a Successful Multi-Market Social Campai...

Consumers in the Asia Pacific region are sophisticated users of social networks – in many ways, they are far ahead of the West when it comes to recogn...

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The Importance of Immediacy
Asia

The Importance of Immediacy

9y Scott Heron

The Importance of Immediacy

There is a gap between consumer expectations of sales and service using digital channels, and a company’s ability to deliver. Read More...

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'Jewish Tinder' Founder Gives 10 Tips to Make Social a Match for Marketers
Conference Coverage

'Jewish Tinder' Founder Gives 10 Tips to Make Social a Match for Marketers

9y Melanie White

'Jewish Tinder' Founder Gives 10 Tips to Make Soci...

Ten tips to make social work for your business, from JSwipe founder David Yarus. Read More...

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Salesforce Bolsters Social Studio for Integration Across Departments
Social

Salesforce Bolsters Social Studio for Integration Across Departments

9y Idris Nagri

Salesforce Bolsters Social Studio for Integration ...

Sales, marketing, and customer service teams will be able to make use of social data from more than 1 billion sources. Read More...

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Your Employees: The Most Undervalued Asset in Your Company
Social

Your Employees: The Most Undervalued Asset in Your Company

10y Idris Nagri

Your Employees: The Most Undervalued Asset in Your...

In order to successfully engage consumers, employees need to be engaged themselves. How can you ensure your employees are working at their full potent...

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The Biggest Challenges Within Employee Advocacy
Social

The Biggest Challenges Within Employee Advocacy

10y Idris Nagri

The Biggest Challenges Within Employee Advocacy

An established employee advocacy program is beneficial to both your brand and your employees. Here are some tips for overcoming the main challenges of...

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Employee Advocacy Drives Real Results in B2B Tech Sector
Social

Employee Advocacy Drives Real Results in B2B Tech Sector

10y Idris Nagri

Employee Advocacy Drives Real Results in B2B Tech ...

Investing in employee advocacy can be an extremely smart decision for B2B technology businesses, as it has been shown to increase reach and generate m...

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How Employee Advocacy Builds Personal Brands
Social

How Employee Advocacy Builds Personal Brands

10y Idris Nagri

How Employee Advocacy Builds Personal Brands

By establishing an employee advocacy program, companies can strengthen their own reputation and brand, while enabling their employees to do the same. ...

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Employees: The Key to Improving Brand Perception
Social

Employees: The Key to Improving Brand Perception

10y Idris Nagri

Employees: The Key to Improving Brand Perception

In order to improve both brand awareness and reputation, an employee advocacy program is the golden ticket. Read More...

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Radian6 and Buddy Media United as Social Studio
Social

Radian6 and Buddy Media United as Social Studio

10y Idris Nagri

Radian6 and Buddy Media United as Social Studio

The mash-up of Salesforce marketing automation acquisitions aims to unify social media marketing. Read More...

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The Link Between Employee Engagement and Employee Advocacy
Social

The Link Between Employee Engagement and Employee Advocacy

10y Idris Nagri

The Link Between Employee Engagement and Employee ...

Engaged employees want to talk about your brand, and the more employees act as advocates, the more connected and engaged they feel. Read More...

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3 Reasons to Start an Employee Advocacy Program
Social

3 Reasons to Start an Employee Advocacy Program

10y Idris Nagri

3 Reasons to Start an Employee Advocacy Program

There are always a million things going on in a company, so it's hard to think about adding one more program into the mix. But an employee advocacy pr...

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Taco Bell Breakfast Phones Dial Up New Menu Buzz
Social

Taco Bell Breakfast Phones Dial Up New Menu Buzz

10y Idris Nagri

Taco Bell Breakfast Phones Dial Up New Menu Buzz

The brand is drumming up excitement for the debut of its breakfast menu on March 27 by distributing phones that will receive calls and text messages a...

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Delta & LinkedIn Team Up for In-Flight Mentoring Program
Social

Delta & LinkedIn Team Up for In-Flight Mentoring Program

10y Idris Nagri

Delta & LinkedIn Team Up for In-Flight Mentori...

The program, Delta Innovation Class, invites LinkedIn users to apply for a chance to sit next to a so-called industry leader during a flight to an eve...

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Facebook Officially Launches Its Premium Video Ad Program
Media

Facebook Officially Launches Its Premium Video Ad Program

10y Yuyu Chen

Facebook Officially Launches Its Premium Video Ad ...

Facebook announced Premium Video Ads, which have been tested since last December. The video ads aim to help advertisers reach branding objectives on F...

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Employee Advocacy Doubles Effectiveness of Marketing
Social

Employee Advocacy Doubles Effectiveness of Marketing

10y Idris Nagri

Employee Advocacy Doubles Effectiveness of Marketi...

Employee advocacy is the marketing channel your team needs to amplify the reach of that content, and double the effectiveness of your marketing progra...

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In-Flight Social Network and Google Glass Take Off on Virgin
Social

In-Flight Social Network and Google Glass Take Off on Virgin

10y Idris Nagri

In-Flight Social Network and Google Glass Take Off...

Virgin America launches in-flight social network enabling passengers to network in the air. Meanwhile, Virgin Atlantic is in the midst of a six-week G...

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Social Media Can Power Your Sales Pipeline
Social

Social Media Can Power Your Sales Pipeline

10y Idris Nagri

Social Media Can Power Your Sales Pipeline

A study showed that 78 percent of salespeople using social media platforms such as LinkedIn, Twitter, and Facebook outsell their peers - but why? Read...

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