Sumitomo Corp. in Osaka, Japan next month will start working with Engage Technologies, a subsidiary of CMG Information Services Inc., to sell an Internet direct- marketing system, Bloomberg News quoted the Nikkei English News as reporting.
The system enables companies to analyze visitors to their Web sites to develop advertising. Osaka-based Sumitomo will have a 51 percent stake in Engage Technologies Japan, which was formed to produce and sell a Japanese version of the system by year’s end, NEN said.
Sumitomo in February said it would invest $10 million in CMG Information Services as part of its effort to expand its Internet services in Japan.
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