Zoom acquires Keybase to deliver secure user experience
Industry Developments

Zoom acquires Keybase to deliver secure user experience

4y Kamaljeet Kalsi

Zoom acquires Keybase to deliver secure user exper...

As part of their 90-day security plan, Zoom acquired Keybase, an end-to-end encryption technology provider with an intention to offer an end-to-end en...

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DoubleVerify adds publisher-side capability with acquisition of Ad-Juster
Digital Advertising

DoubleVerify adds publisher-side capability with acquisition of Ad-Juster

4y Barry Levine

DoubleVerify adds publisher-side capability with a...

Ad authenticator DoubleVerify announced an acquisition this week of Ad-Juster, an analytics and reporting platform for digital publishers. Read More...

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Seismic acquires Percolate, unifies "two essential pillars" of martech stack
Content

Seismic acquires Percolate, unifies "two essential pillars" of martech stac...

4y Kimberly Collins

Seismic acquires Percolate, unifies "two essential...

Sales enablement platform Seismic has acquired Percolate, a marketing campaign orchestration and content management platform, for an undisclosed amoun...

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HubSpot acquires customer data synchronization platform PieSync
Analytics

HubSpot acquires customer data synchronization platform PieSync

4y Kimberly Collins

HubSpot acquires customer data synchronization pla...

HubSpot announced its acquisition of Belgium-based PieSync, an integration platform as a service, on November 4. PieSync integrates customer data acro...

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Finance platform Kabbage acquires SMB data provider Radius Intelligence
Analytics

Finance platform Kabbage acquires SMB data provider Radius Intelligence

5y Barry Levine

Finance platform Kabbage acquires SMB data provide...

By acquiring Radius, automated lending platform Kabbage hopes to "dramatically expand [its] product set and service platform," says CEO Rob Frohwein. ...

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IBM completes its acquisition of Red Hat in ‘Chapter 2 of the cloud’
Industry Developments

IBM completes its acquisition of Red Hat in ‘Chapter 2 of the cloud’

5y Barry Levine

IBM completes its acquisition of Red Hat in ‘Chapt...

IBM's deal to acquire open-source software platform Red Hat, originally announced in October 2018, has been successfully negotiated and closed. They a...

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Contentsquare buys Clicktale to create a global experience analytics provider
Analytics

Contentsquare buys Clicktale to create a global experience analytics provid...

5y Barry Levine

Contentsquare buys Clicktale to create a global ex...

The combined entity will be able to glean insights and benchmarks from about nine trillion interactions daily, says Contentsquare's CEO/founder. The c...

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BI platforms take center stage as Google buys Looker and Salesforce buys Tableau
Analytics

BI platforms take center stage as Google buys Looker and Salesforce buys Ta...

5y Barry Levine

BI platforms take center stage as Google buys Look...

Google and Salesforce have each acquired major platforms for unifying business intelligence (BI), demonstrating once again the value of data analytics...

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LinkedIn buys cross-device identity provider Drawbridge
Digital Advertising

LinkedIn buys cross-device identity provider Drawbridge

5y Barry Levine

LinkedIn buys cross-device identity provider Drawb...

Microsoft-owned LinkedIn has announced they'll acquire Drawbridge, an identity management provider best known for its cross-device graph, which matche...

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Martech news roundup: Zendesk acquires Smooch, Google updates mobile SERPs, LinkedIn ads transparency
Disruptive MarTech

Martech news roundup: Zendesk acquires Smooch, Google updates mobile SERPs,...

5y Kimberly Collins

Martech news roundup: Zendesk acquires Smooch, Goo...

Roundup of top news in martech from the week of May 20-24, 2019. Read More...

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Martech news roundup: Salesforce acquires MapAnything, Google, Spotify news
Disruptive MarTech

Martech news roundup: Salesforce acquires MapAnything, Google, Spotify news

5y Kimberly Collins

Martech news roundup: Salesforce acquires MapAnyth...

Roundup of top news in martech from the week of April 16-23, 2019. Read More...

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Martech news roundup: Salesforce + Google Cloud, Vimeo buys Magisto, IAB Tech Lab new products
Disruptive MarTech

Martech news roundup: Salesforce + Google Cloud, Vimeo buys Magisto, IAB Te...

5y Kimberly Collins

Martech news roundup: Salesforce + Google Cloud, V...

Roundup of top news in martech from the week of Apr 8-Apr 16, 2019. Read More...

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IBM sells Watson Marketing and commerce portfolio to Centerbridge, focuses on cloud, AI, supply chain
Industry Developments

IBM sells Watson Marketing and commerce portfolio to Centerbridge, focuses ...

5y Kimberly Collins

IBM sells Watson Marketing and commerce portfolio ...

IBM will sell their marketing and commerce portfolios for an undisclosed amount later this year, in a move away from martech and toward the cloud. Rea...

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Q&A with Akamai CTO after acquisition of Janrain
Disruptive MarTech

Q&A with Akamai CTO after acquisition of Janrain

5y Tessa Judge

Q&A with Akamai CTO after acquisition of Janra...

Content delivery network and cloud service provider Akamai will acquire Janrain, a leading CIAM platform. Q&A with Akamai VP and CTO John Summers ...

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Weekly martech review: MetaCX Scott McCorkle, HCL buys IBM products, Firely launches $21.5 seed funding
Disruptive MarTech

Weekly martech review: MetaCX Scott McCorkle, HCL buys IBM products, Firely...

5y Kimberly Collins

Weekly martech review: MetaCX Scott McCorkle, HCL ...

We review the top news in martech from the week of December 3–10, 2018. Read More...

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Weekly martech review: Marriott data breach, Google prevents AI bias, Amazon doubles ad revenue
Disruptive MarTech

Weekly martech review: Marriott data breach, Google prevents AI bias, Amazo...

5y Kimberly Collins

Weekly martech review: Marriott data breach, Googl...

We review the top news in martech from the week of November 26–December 3, 2018.  Read More...

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Weekly martech review: Cyber Monday & Black Friday, Apple antitrust, Facebook Definers
Disruptive MarTech

Weekly martech review: Cyber Monday & Black Friday, Apple antitrust, Fa...

5y Kimberly Collins

Weekly martech review: Cyber Monday & Black Fr...

We review the top news in martech from the week of November 19–November 26, 2018. Read More...

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Weekly martech review: SAP buys Qualtrics, Alibaba's record Singles Day sales, Facebook's Portal now available
Disruptive MarTech

Weekly martech review: SAP buys Qualtrics, Alibaba's record Singles Day sal...

5y Kimberly Collins

Weekly martech review: SAP buys Qualtrics, Alibaba...

We review the top news in martech from the week of November 5–November 12, 2018. Read More...

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Weekly martech review: Google walkout + Search privacy update, Amazon Ad earnings, YouTube ad safety
Disruptive MarTech

Weekly martech review: Google walkout + Search privacy update, Amazon Ad ea...

5y Kimberly Collins

Weekly martech review: Google walkout + Search pri...

We review the top news in martech from the week of October 29–November 5, 2018.  Read More...

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What IBM's $34bn acquisition of Red Hat means for martech
Industry Developments

What IBM's $34bn acquisition of Red Hat means for martech

5y Kimberly Collins

What IBM's $34bn acquisition of Red Hat means for ...

On Oct 28 IBM announced acquisition of top open source cloud software Red Hat for $34 billion. The companies hope to lead the way in hybrid cloud comp...

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Weekly martech review: Twilio to acquire SendGrid, Facebook restricts spam, YouTube TV-tailored campaigns
Disruptive MarTech

Weekly martech review: Twilio to acquire SendGrid, Facebook restricts spam,...

6y Kimberly Collins

Weekly martech review: Twilio to acquire SendGrid,...

We review the top news in martech from the week of October 15–22, 2018. Read More...

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Weekly martech review: IBM's Food Trust blockchain, LinkedIn acquires Glint, Talldesk valued >$1B
Disruptive MarTech

Weekly martech review: IBM's Food Trust blockchain, LinkedIn acquires Glint...

6y Kimberly Collins

Weekly martech review: IBM's Food Trust blockchain...

We review the top news in martech from the week of October 8–15, 2018. Read More...

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Weekly martech review: Braze $80m Series E, Torchlite freelance marketplace, Facebook first-party cookies
Disruptive MarTech

Weekly martech review: Braze $80m Series E, Torchlite freelance marketplace...

6y Kimberly Collins

Weekly martech review: Braze $80m Series E, Torchl...

We review the top news in martech from the week of October 1–8, 2018. Read More...

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Weekly martech review: BrandTotal $6m funding, Salesforce's Customer 360, AT&T ad business Xandr.
Disruptive MarTech

Weekly martech review: BrandTotal $6m funding, Salesforce's Customer 360, A...

6y Kimberly Collins

Weekly martech review: BrandTotal $6m funding, Sal...

We review the top news in martech from the week of September 24–October 1, 2018. Read More...

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Weekly martech review: Hootsuite integrates Google Ads, Pinterest opens API, Adobe acquires Marketo
Disruptive MarTech

Weekly martech review: Hootsuite integrates Google Ads, Pinterest opens API...

6y Kimberly Collins

Weekly martech review: Hootsuite integrates Google...

We review the top news in martech from the week of September 17–24, 2018. Read More...

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By acquiring Marketo, Adobe moves beyond B2C
Disruptive MarTech

By acquiring Marketo, Adobe moves beyond B2C

6y Emily Alford

By acquiring Marketo, Adobe moves beyond B2C

Adobe has purchased Marketo, positioning the company to move further into the B2B space. This could have huge potential for AI-powered marketing solut...

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Weekly martech review: Sisense raises $80m, Adobe updates video suite, iHeartMedia acquires podcasting business
Disruptive MarTech

Weekly martech review: Sisense raises $80m, Adobe updates video suite, iHea...

6y Kimberly Collins

Weekly martech review: Sisense raises $80m, Adobe ...

We review the top news in martech from the week of September 11–17, 2018. Read More...

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