At Panera, augmented reality is now on the menu with AR ad unit

AR & VR At Panera, augmented reality is now on the menu with AR ad unit

2y Barry Levine

At Panera, augmented reality is now on the menu wi...

Playing with your food is now part of the experience at Panera. They released today an AR ad unit for mobile, what they say is a first for the industr...

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Instagram introduces ads to the “Explore” feed

Industry Developments Instagram introduces ads to the “Explore” feed

2y Jacqueline Dooley

Instagram introduces ads to the “Explore” feed

Instagram's Explore feature -- which is used by 50% of users each month -- will now include ads, giving brands a new way to reach its audience of near...

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4 ways to re-engage cart abandoners with targeted ads

Ecommerce 4 ways to re-engage cart abandoners with targeted ads

3y Declan Kennedy

4 ways to re-engage cart abandoners with targeted ...

In 2017, the average cart abandonment rate was 78.65%. Here are 4 ways to retarget cart abandoners with targeted ads on Facebook and Instagram. Read M...

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Nike’s sales soar in light of Kaepernick controversy

Digital Advertising Nike’s sales soar in light of Kaepernick controversy

3y Emily Alford

Nike’s sales soar in light of Kaepernick controver...

Last Tuesday, Nike unveiled a fiery ad featuring a close up of Kaepernick with the words, “Believe in something. Even if it means sacrificing everythi...

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Tinder's ads deliver engagement, but are they really effective?

Acquisition Tinder's ads deliver engagement, but are they really effective?

5y Al Roberts

Tinder's ads deliver engagement, but are they real...

Traditionally, online dating services have generated revenue primarily or exclusively through subscription fees, but Tinder, one of the most popular d...

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Five stats that sum up the rise of ad blocking

Display Advertising Five stats that sum up the rise of ad blocking

5y Leonie Mercedes

Five stats that sum up the rise of ad blocking

Love them or loathe them, ad blockers aren’t going anywhere soon, forcing publishers to sit down and have a serious rethink about their marketing stra...

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Google removes right hand side ads for desktop searches

Paid Search Google removes right hand side ads for desktop searches

6y Graham Charlton

Google removes right hand side ads for desktop sea...

As reported by Search Engine Watch yesterday, Google will no longer be showing ads on the right hand side of its search results pages. This change beg...

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