Digital Marketing People on the Move: January 2015 Roundup
Marketing

Digital Marketing People on the Move: January 2015 Roundup

9y Yuyu Chen

Digital Marketing People on the Move: January 2015...

This is a roundup of new hires and promotions in the digital marketing industry during January of 2015. Read More...

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How Can You Make Your Big Data "Smarter"?
Data insights

How Can You Make Your Big Data "Smarter"?

9y Yuyu Chen

How Can You Make Your Big Data "Smarter"?

Data specialists from Vizeum, Havas, and DigitasLBi share their advice on how to segment and test big data in order to make better-informed marketing ...

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Exec Moves at Google, Starcom, PHD, Mindshare, Razorfish, and Aegis
Agency Spotlight

Exec Moves at Google, Starcom, PHD, Mindshare, Razorfish, and Aegis

11y Adaline Lau

Exec Moves at Google, Starcom, PHD, Mindshare, Raz...

Agencies in the digital world have been busy promoting their execs to new roles or across markets in January, at least in Asia. Read More...

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Exec Moves & Industry Roundup: Reprise Media, GroupM China, Performics India, iProspect, and Omnicom Media Group
Asia

Exec Moves & Industry Roundup: Reprise Media, GroupM China, Performics ...

12y Adaline Lau

Exec Moves & Industry Roundup: Reprise Media, ...

Reprise Media growing strong in Australia; Performics and iProspect goes head to head in India, and more news from Japan. Read More...

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Aegis Bolsters Digital Media and Search in China via Local Ventures
Asia

Aegis Bolsters Digital Media and Search in China via Local Ventures

12y Adaline Lau

Aegis Bolsters Digital Media and Search in China v...

Aegis signed a majority stake in Adsit to beef its search-driven e-commerce capability under iProspect China. Read More...

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Aegis Buys U.S. Digital Agency Roundarch
Marketing

Aegis Buys U.S. Digital Agency Roundarch

12y Zachary Rodgers

Aegis Buys U.S. Digital Agency Roundarch

Chicago-based agency merges with Isobar. Read More...

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Agency News: GroupM, Next Digital, Aegis
Agency Spotlight

Agency News: GroupM, Next Digital, Aegis

12y Adaline Lau

Agency News: GroupM, Next Digital, Aegis

GroupM launches MJoule, Next Digital acquires FutureLab, Aegis buys Upper Storey, and other agency news. Read More...

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GM Consolidates $3B Media Spend With Carat
Marketing

GM Consolidates $3B Media Spend With Carat

12y ClickZ News Staff

GM Consolidates $3B Media Spend With Carat

Automaker's contract spans search, social media, media planning and buying, as well as mobile. Read More...

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Exec Moves & Industry Roundup: Aegis Media, OMD, I-Com, and IAB
Asia

Exec Moves & Industry Roundup: Aegis Media, OMD, I-Com, and IAB

13y Adaline Lau

Exec Moves & Industry Roundup: Aegis Media, OM...

Aegis restructures; OMD HK establishes head of digital; GroupM promotes Sara Ye; IAB's Singapore chapter names executive director. Read More...

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Brand Ad Dollars Continue Migration From TV to Online Video, Agencies Say
Media

Brand Ad Dollars Continue Migration From TV to Online Video, Agencies Say

13y Jack Marshall

Brand Ad Dollars Continue Migration From TV to Onl...

Exchange-based buying still struggles to gain traction, however. Read More...

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