Affiliate never should have been a marketing channel
Digital Marketing

Affiliate never should have been a marketing channel

4y Matt Moore

Affiliate never should have been a marketing chann...

Impact’s Matt Moore argues that affiliate has much more in common with biz dev than with marketing — and that the industry is due for a change in mind...

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Automating affiliate: Why digital marketing’s last hold-out should be connected to the AI grid
AI & Automation

Automating affiliate: Why digital marketing’s last hold-out should be conne...

4y Julie Van Ullen

Automating affiliate: Why digital marketing’s last...

Julie Van Ullen, US Managing Director of Rakuten Advertising, talks about how AI can directly address the criticisms of affiliate marketing and make i...

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The six types of commerce and marketing platforms: Which should you add to your toolkit?
Disruptive MarTech

The six types of commerce and marketing platforms: Which should you add to ...

5y Jonathan Brown

The six types of commerce and marketing platforms:...

According to a recent study, 95% of purchases will be made online by 2040. Here's an overview of the six types of commerce and marketing platforms. Wh...

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