Is it time for a QR code comeback?

Mobile Is it time for a QR code comeback?

5y Rebecca Sentance

Is it time for a QR code comeback?

A few years ago, QR codes were everywhere. But due to a combination of poor implementation, subpar technology, and a lack of native support, they larg...

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A beginners guide to mobile payments, bitcoin, blockchain and robo-banking

Blockchain A beginners guide to mobile payments, bitcoin, blockchain and robo-banking

5y Sophie Loras

A beginners guide to mobile payments, bitcoin, blo...

How are mobile payments, bitcoin, blockchain and other financial services technologies enhancing the consumer purchase journey? Read More...

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Five reasons why China is a role model for digital innovation

Asia Five reasons why China is a role model for digital innovation

6y Sophie Loras

Five reasons why China is a role model for digital...

In addition to being the world's largest ecommerce market, China is rapidly establishing itself as a hub for technological innovation around mobile so...

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What makes an awesome mobile banking app?

Insights What makes an awesome mobile banking app?

6y Sophie Loras

What makes an awesome mobile banking app?

How can digital banking teams offer mobile banking services that exceed customer needs and expectations? This was a key theme addressed by researchers...

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How brands like KFC use innovative O2O strategies in China

Asia How brands like KFC use innovative O2O strategies in China

6y Elisa Harca

How brands like KFC use innovative O2O strategies ...

Smart brands in China are implementing sophisticated and innovative online and offline strategies to capitalize on the Chinese consumer's mobile-first...

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How Moleskine is building a loyal customer base in China one experience at a time

Asia How Moleskine is building a loyal customer base in China one experience at a time

6y Sophie Loras

How Moleskine is building a loyal customer base in...

Moleskine's loyalty and brand building strategy for the Chinese market is long-term and incorporates an integrated online and offline element. Read Mo...

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How to get the most from APAC's booming ecommerce opportunities

Asia How to get the most from APAC's booming ecommerce opportunities

6y Alex Shaida

How to get the most from APAC's booming ecommerce ...

For those looking at career opportunities in Asia's booming ecommerce sector, keeping up to date is key as the industry evolves and develops with regi...

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Five ways brands can prepare for a rebound in China's retail sector

Asia Five ways brands can prepare for a rebound in China's retail sector

6y Sophie Loras

Five ways brands can prepare for a rebound in Chin...

PwC is forecasting 2017 as a turning point for the retail and consumer products sector in China and Hong Kong, as the industry grapples with the disru...

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How Coach and Moleskine use WeChat for ecommerce

Asia How Coach and Moleskine use WeChat for ecommerce

6y Sophie Loras

How Coach and Moleskine use WeChat for ecommerce

WeChat started out as a social messaging app but has become an essential part of an integrated online and offline (O2O) ecommerce strategy for brands ...

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Why Alibaba's $1 billion Lazada deal is good for business in Southeast Asia

Asia Why Alibaba's $1 billion Lazada deal is good for business in Southeast Asia

6y Sophie Loras

Why Alibaba's $1 billion Lazada deal is good for b...

Ecommerce in Southeast Asia has been given a huge boost after Alibaba announced a US$1 billion investment for a controlling stake in Lazada this week,...

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What is x-commerce and why should marketers care?

Asia What is x-commerce and why should marketers care?

6y Sophie Loras

What is x-commerce and why should marketers care?

Mobile and the rise of on-demand services is fuelling a new form of commerce the IDC is calling xcommerce. Read More...

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How China's 100 million tourists are reshaping marketing strategies

Asia How China's 100 million tourists are reshaping marketing strategies

6y Sophie Loras

How China's 100 million tourists are reshaping mar...

Chinese tourists make more than 100 million overseas trips a year, but marketing to this lucrative group starts long before they leave China. Read Mor...

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Wearable technology takes center stage in stats of the week

Asia Wearable technology takes center stage in stats of the week

6y Sophie Loras

Wearable technology takes center stage in stats of...

The week in numbers starts with wearable technologies and the Internet of Things, but ultimately, it's mobile technologies that make the world go roun...

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Apple Pay launches in China

Asia Apple Pay launches in China

6y Sophie Loras

Apple Pay launches in China

Apple faces domestic competition from Alibaba and Tencent as it launches Apple Pay in China. Read More...

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How WeChat Wallet has kept QR codes alive in China

Asia How WeChat Wallet has kept QR codes alive in China

6y Sophie Loras

How WeChat Wallet has kept QR codes alive in China

QR codes might seem old school in the fast-paced world of digital marketing, but in China, they have transformed communications app WeChat into a worl...

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Cross-border ecommerce: tips for selling online into China

Asia Cross-border ecommerce: tips for selling online into China

6y Sophie Loras

Cross-border ecommerce: tips for selling online in...

China's ecommerce cross-border trade channel is booming. Here are three points to consider when setting up a strategy for your brand. Read More...

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How native apps complement China's retail experience

Asia How native apps complement China's retail experience

6y Elisa Harca

How native apps complement China's retail experien...

When establishing your brand's retail presence in China, a native app can complement the overall mobile app user experience. Read More...

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How China's Singles Day smashed global e-commerce sales records

Asia How China's Singles Day smashed global e-commerce sales records

6y Sophie Loras

How China's Singles Day smashed global e-commerce ...

Mobile, pre-sales marketing and a live television gala event starring James Bond, were just some of the elements making this year's Alibaba Singles Da...

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How Alibaba's annual shopping festival is revolutionizing e-commerce

Asia How Alibaba's annual shopping festival is revolutionizing e-commerce

6y Sophie Loras

How Alibaba's annual shopping festival is revoluti...

Alibaba wants to change the world's e-commerce landscape, using its Singles Day on November 11 as a springboard. Read More...

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How Uber thinks locally to expand globally

Asia How Uber thinks locally to expand globally

6y Sophie Loras

How Uber thinks locally to expand globally

Asia Pacific's diverse markets mean a localization strategy is an imperative part of Uber's marketing and expansion plans for the region. Read More...

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Mythbusting China's E-Commerce Sector

Asia Mythbusting China's E-Commerce Sector

6y Sophie Loras

Mythbusting China's E-Commerce Sector

In her address at ClickZ Live Hong Kong, WPP China head Bessie Lee debunks the big myths of China 's e-commerce landscape. Read More...

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Memo Banks: Innovate or Die

Asia Memo Banks: Innovate or Die

7y Peter Dingle

Memo Banks: Innovate or Die

In the age of digital disruption, the banking industry, like many others, must innovate, and innovate fast, to stay relevant. Read More...

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KFC Offers Alipay Mobile Payments to Chinese Customers

Asia KFC Offers Alipay Mobile Payments to Chinese Customers

7y Sophie Loras

KFC Offers Alipay Mobile Payments to Chinese Custo...

KFC China has partnered with Alipay to offer mobile payment options for in-store purchases in China, following Walmart's move in May. Read More...

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Commerce, Commerce, Anywhere, Anytime

Asia Commerce, Commerce, Anywhere, Anytime

7y Ohad Hecht

Commerce, Commerce, Anywhere, Anytime

In today's digital age, how can marketers better generate consumer demand during the path to purchase? Read More...

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Turning 5-Second Content Into Million Dollar Returns

Asia Turning 5-Second Content Into Million Dollar Returns

7y Joseph Tsang

Turning 5-Second Content Into Million Dollar Retur...

WeChat is every marketer's go to platform in China right now, but creating shareable content to tap its 500 million users is the key. Read More...

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Uber Lets Consumers Fly High in Shanghai With #UberChopper

Asia Uber Lets Consumers Fly High in Shanghai With #UberChopper

7y Sophie Loras

Uber Lets Consumers Fly High in Shanghai With #Ube...

Uber's latest on-demand stunt to introduce helicopter trips to its portfolio in Shanghai is part of a strategic push to grow its profile in China. Rea...

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Alibaba Pushes Into Indonesian E-Commerce Market

Asia Alibaba Pushes Into Indonesian E-Commerce Market

7y Sophie Loras

Alibaba Pushes Into Indonesian E-Commerce Market

China's AliExpress is working with local Indonesian e-payment and logistics service providers for a major push into Southeast Asia's e-commerce market...

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