Weibo has partnered with Alipay to launch a Chinese New Year lucky gift campaign in a bid to recruit users back to the site, and offer greater exposur...
View articleTwitter, Facebook, and Instagram began trialing Buy buttons in the U.S. this year, but the real promise could be in Asia. Read More...
View articleChina's overseas shopping movement is set to take off – but online payment options for Chinese shoppers remains the biggest obstacle. Read More...
View articleAsia has a thriving and innovative digital landscape that goes well beyond the traditional social media and e-commerce platforms of the West. Read Mor...
View articleAsia has a long and entrenched mobile payment landscape, with contactless transactions in China alone worth $17 billion. Read More...
View articleAny business serious about digital marketing in China should be using WeChat. Here are some tips for how to use the platform effectively. Read More...
View articleLet's get you acquainted with the major offerings from China's largest e-commerce giant and explore how it is poised to transform the marketing landsc...
View articleConsider these three factors that prevent brands from producing engaging mobile campaigns in China and how we could overcome them. Read More...
View articleChina's e-commerce is now a US$720 billion industry; with this comes a dramatic shift in online advertising. Read More...
View articleAs a brand or retailer, here are several things you need to consider when building your digital commerce strategy. Read More...
View article