Amazon has created its own app advertising platform for Android and Fire to rival similar products from Google, Facebook, and Twitter
Facebook is testing an app called "Hello" that will allow users to see names and images of incoming callers on mobile regardless of whether or not they are saved as contacts.
Cars are fast becoming the next "connected" space, and so the battle for who will gain control over the operating systems is beginning to be waged. Who will win?
App Pins will let Pinterest users download external apps without leaving the platform.
Beer company Anheuser-Busch is introducing a home delivery service for its popular Bud Light brand. The "Bud Light Button" is a new app that allows users to order drinks on their smartphones.
Facebook reveals Work feature app, which will afford employees an ad-free, office-wide social network separate from their personal profiles.
Shortly after Microsoft made its apps available on iOS, Android, and Amazon devices, the software company made it possible for marketers to advertise therein.
IBM’s latest holiday benchmark data shows that mobile accounts for 57 percent of all online traffic and 35 percent of all online sales for Christmas 2014.
A new wearables ad network initiative enables brands to deliver targeted ads to consumers' wrists.
This weekend's huge number of online shoppers could result in an influx of cyber crime. Two experts discuss how DDoS attacks can affect retailers and how marketers can prevent them.