Mobile and Minors - Is the Interaction Meaningful?
Media

Mobile and Minors - Is the Interaction Meaningful?

13y Jason Dempsey

Mobile and Minors - Is the Interaction Meaningful?

Youth are beginning to affect mobile marketing. Consider these implications. Read More...

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The New Digital Inbox – Is Your Email Program Ready?
Email

The New Digital Inbox – Is Your Email Program Ready?

13y Idris Nagri

The New Digital Inbox – Is Your Email Program Read...

5 tips for creating better emails now that your messages compete with tweets and posts. Read More...

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How to Build the Sustainable Mobile App
Asia

How to Build the Sustainable Mobile App

13y Idris Nagri

How to Build the Sustainable Mobile App

How do brand owners ensure its sustainability in a crowded app market? Consider these three factors. Part one in a two-part series. Read More...

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Beware the Native
Media

Beware the Native

13y Idris Nagri

Beware the Native

A dose of reality for the world of multi-platform, transmedia marketing. Read More...

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Marketing Strategies for Reaching Consumers Using Tablets
Media

Marketing Strategies for Reaching Consumers Using Tablets

13y Steve Eisenberg

Marketing Strategies for Reaching Consumers Using ...

Sizing up the iConomy's challenges and opportunities. Read More...

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Android U.S. Smartphone Growth Continues
Data insights

Android U.S. Smartphone Growth Continues

13y Idris Nagri

Android U.S. Smartphone Growth Continues

RIM's share of subscribers continues to plummet. Read More...

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How to Avoid Mobile Site Suckage
Marketing

How to Avoid Mobile Site Suckage

13y Idris Nagri

How to Avoid Mobile Site Suckage

The mobile web is different. And so are mobile users. Here are eight differences you must understand to create a successful mobile presence. Read More...

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Mobile News: Firefox Offers Do-Not-Track for Mobile, AdMob Adds Tablet Units
Media

Mobile News: Firefox Offers Do-Not-Track for Mobile, AdMob Adds Tablet Unit...

13y Idris Nagri

Mobile News: Firefox Offers Do-Not-Track for Mobil...

And, Millennial Media acquires mobile data firm. Read More...

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Powell's iPhone App Lifts Store Sales, Tesco Tests Its Own
Media

Powell's iPhone App Lifts Store Sales, Tesco Tests Its Own

13y Idris Nagri

Powell's iPhone App Lifts Store Sales, Tesco Tests...

App helps patrons locate books in labyrinthine Portland, Oregon bookstore. Read More...

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Are You Using Microblogs and Mobile Apps to Engage Consumers?
Asia

Are You Using Microblogs and Mobile Apps to Engage Consumers?

13y James Wu

Are You Using Microblogs and Mobile Apps to Engage...

While microblogs and mobile apps are the latest Internet marketing trends in China, consider these factors before using the platforms. Read More...

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To App or Not to App? Branded Apps Drive User Relationships
Media

To App or Not to App? Branded Apps Drive User Relationships

13y Idris Nagri

To App or Not to App? Branded Apps Drive User Rela...

Tips for brands that want to connect with customers on smartphones. Read More...

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Medialets Unveils Mobile Rich Media Ad Creation Tool
Media

Medialets Unveils Mobile Rich Media Ad Creation Tool

13y Idris Nagri

Medialets Unveils Mobile Rich Media Ad Creation To...

Self-service tool intended to streamline mobile ad campaign execution for Android and iOS. Read More...

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Greater U.S. Reach for Apple iOS Than Google Android Across Devices
Data insights

Greater U.S. Reach for Apple iOS Than Google Android Across Devices

13y Idris Nagri

Greater U.S. Reach for Apple iOS Than Google Andro...

Though Android powers more smartphones, Apple's reach is boosted by iPod and iPad. Read More...

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Google Readies Behavioral Ads in Mobile Apps
Data insights

Google Readies Behavioral Ads in Mobile Apps

13y Idris Nagri

Google Readies Behavioral Ads in Mobile Apps

The company will tie user behavior to unique device IDs collected from iOS and Android handsets. Read More...

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Socially Inept Math
Analytics

Socially Inept Math

13y Idris Nagri

Socially Inept Math

What is a quarter of a drink worth to you? Read More

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Google's Android OS Live on One Third of U.S. Smartphones
Data insights

Google's Android OS Live on One Third of U.S. Smartphones

13y Idris Nagri

Google's Android OS Live on One Third of U.S. Smar...

Google's Android continues its growth, while Apple's hovers around the 25 percent mark. Read More...

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Reaching the Mobile Shopper: Before, During, and After the Big Sale
Conference Coverage

Reaching the Mobile Shopper: Before, During, and After the Big Sale

13y Idris Nagri

Reaching the Mobile Shopper: Before, During, and A...

The role that mobile devices play in the shopping process cannot be narrowed down to an overall, easily identified function. Read More...

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The Mobile Magic Wand
Media

The Mobile Magic Wand

13y Idris Nagri

The Mobile Magic Wand

A look at the portable game system, the portable video player, and the new remote control, and how they will impact mobile marketing. Read More...

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Android Crowned Leading U.S. Smartphone Platform
Data insights

Android Crowned Leading U.S. Smartphone Platform

13y Idris Nagri

Android Crowned Leading U.S. Smartphone Platform

Google's mobile OS overtakes RIM's BlackBerry as most popular in the U.S. Read More...

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Branded Apps - Looking Beyond the iPhone
Asia

Branded Apps - Looking Beyond the iPhone

13y Ben Condit

Branded Apps - Looking Beyond the iPhone

Brands need to care about Android, BlackBerry, and, yes, Nokia. Read More...

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The Confluence of Mobile, Location, Social, and Group
Marketing

The Confluence of Mobile, Location, Social, and Group

13y Idris Nagri

The Confluence of Mobile, Location, Social, and Gr...

And the implications and impact on integrated marketing. Read More...

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Google Emphasizes Commitment to Mobile
Media

Google Emphasizes Commitment to Mobile

13y Idris Nagri

Google Emphasizes Commitment to Mobile

Online ad giant invites agencies and advertisers for mobile love-in in New York City. Read More...

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U.S. Smartphone Penetration Up 60 Percent in Q4 2010
Data insights

U.S. Smartphone Penetration Up 60 Percent in Q4 2010

13y Idris Nagri

U.S. Smartphone Penetration Up 60 Percent in Q4 20...

Android and Apple's iOS make gains as all other smartphone platforms see decline in user base. Read More...

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Choosing the Right Mobile Platforms [Video]
Media

Choosing the Right Mobile Platforms [Video]

13y Tim McLaughlin

Choosing the Right Mobile Platforms [Video]

Android? iPhone? BlackBerry? Or Windows7? If you are developing a mobile website, here are some points to consider. Read More...

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YouTube Brings Pre-Roll Ads to Android Mobile App
Media

YouTube Brings Pre-Roll Ads to Android Mobile App

13y Idris Nagri

YouTube Brings Pre-Roll Ads to Android Mobile App

Will begin monetizing traffic in response to huge mobile audience growth. Read More...

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Verizon iPhone Deal Could Boost Overall Mobile Ad Market
Media

Verizon iPhone Deal Could Boost Overall Mobile Ad Market

13y Idris Nagri

Verizon iPhone Deal Could Boost Overall Mobile Ad ...

Increased audience size and reach could fuel more growth in the mobile ad and content business. Read More...

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9 New Year's Resolutions for Digital Marketers
Asia

9 New Year's Resolutions for Digital Marketers

13y Idris Nagri

9 New Year's Resolutions for Digital Marketers

Here's a list of New Year's resolutions to power you through the year. Read More...

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