ClickZ's Super Bowl LII winners, with a technology twist
Digital Advertising

ClickZ's Super Bowl LII winners, with a technology twist

6y Mike O'Brien

ClickZ's Super Bowl LII winners, with a technology...

"Super Bowl winners" is usually based on the public's favorite ads, which often involve puppies tugging at the heartstrings. This year, we're focusing...

View article
Cannes Coverage: Four mobile ad announcements from Facebook
Conference Coverage

Cannes Coverage: Four mobile ad announcements from Facebook

8y Mike O'Brien

Cannes Coverage: Four mobile ad announcements from...

Despite the party atmosphere of Cannes, Facebook is all business at the creativity festival, with several announcements for its mobile advertisers. Re...

View article
What 50 years of Super Bowl advertising has taught us
Acquisition

What 50 years of Super Bowl advertising has taught us

8y Sanjay Dholakia

What 50 years of Super Bowl advertising has taught...

Analyzing the evolution of Super Bowl advertising campaigns provides relevant insight that is highly useful for today's marketers. Read More...

View article
Get the latest analysis and reports delivered to your inbox daily
10 ways brands are using social media marketing for good
Marketing

10 ways brands are using social media marketing for good

8y Bob Cargill

10 ways brands are using social media marketing fo...

Using social platforms like Twitter, Instagram, and Facebook to promote philanthropic content is an effective way to engage consumers and humanize you...

View article
Programmatic TV: on the bench or just warming up?
Acquisition

Programmatic TV: on the bench or just warming up?

8y Eric Wheeler

Programmatic TV: on the bench or just warming up?

Will programmatic ads be the real champion of the upcoming Super Bowl? Read More...

View article