Yahoo Flexes Its Media Muscle

Yahoo Flexes Its Media Muscle

12y Zachary Rodgers

Yahoo Flexes Its Media Muscle

Behind the web player's decision to block DSPs and others from buying its remnant ads on Right Media. Read More...

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Walmart's Internet Radio Ads Tuned to Black Friday

Walmart's Internet Radio Ads Tuned to Black Friday

12y Christopher Heine

Walmart's Internet Radio Ads Tuned to Black Friday

Big box retailer will target music listeners by genre. Read More...

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Made to Order - Web-Only Content That Makes for a Great Buy

Made to Order - Web-Only Content That Makes for a Great Buy

12y Tessa Wegert

Made to Order - Web-Only Content That Makes for a ...

Exclusive content placements on your site create additional channels through which to connect with consumers. Read More...

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Yahoo, Microsoft, and AOL Confirm Mega Display Ad Deal

Yahoo, Microsoft, and AOL Confirm Mega Display Ad Deal

12y Zachary Rodgers

Yahoo, Microsoft, and AOL Confirm Mega Display Ad ...

The three will sell each others' remnant ads using real-time bidding technology from AppNexus and Yahoo. Read More...

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Facebook Draws More Video Viewers Than Hulu

Facebook Draws More Video Viewers Than Hulu

12y ClickZ Stats Staff

Facebook Draws More Video Viewers Than Hulu

Facebook attracted more unique video viewers in September than Hulu, ESPN, and others, according to Nielsen. Read More...

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Demand Media and Seed.com Weed Out Freelancers

Demand Media and Seed.com Weed Out Freelancers

12y Christopher Heine

Demand Media and Seed.com Weed Out Freelancers

Are ad-supported content farms drying up as an income source for stay-at-home writers? Read More...

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Yahoo, Google, AOL Vie for Premium Video Dominance

Yahoo, Google, AOL Vie for Premium Video Dominance

13y Zachary Rodgers

Yahoo, Google, AOL Vie for Premium Video Dominance

Cos. are investing more heavily in original video content. Read More...

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Advertising Week: A Contest for Premium Ad Dollars

Advertising Week: A Contest for Premium Ad Dollars

13y Zachary Rodgers

Advertising Week: A Contest for Premium Ad Dollars

Video and premium ads are themes so far this year. Read More...

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Digital Spend: The Multi-Billion Dollar Question

Digital Spend: The Multi-Billion Dollar Question

13y Arun Kumar

Digital Spend: The Multi-Billion Dollar Question

While the Microsoft, Yahoo, and AOL deal is an effort to combat Google and Facebook, a bigger issue needs to be addressed within the digital sector. R...

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Spotify Hires Former AOL Exec to Build U.S. Ad Sales Team

Spotify Hires Former AOL Exec to Build U.S. Ad Sales Team

13y Christopher Heine

Spotify Hires Former AOL Exec to Build U.S. Ad Sal...

Jeff Levick lands at the burgeoning digital music service. Read More...

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Yahoo - Bartz - Ramsey, + AOL + Microsoft on Display

Yahoo - Bartz - Ramsey, + AOL + Microsoft on Display

13y Kevin Lee

Yahoo - Bartz - Ramsey, + AOL + Microsoft on Displ...

What does an upcoming strategic partnership between three mega providers of display mean for you as a PPC search advertiser? Read More...

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Microsoft, AOL, and Yahoo to Cooperate on Display Ad Sales

Microsoft, AOL, and Yahoo to Cooperate on Display Ad Sales

13y Zachary Rodgers

Microsoft, AOL, and Yahoo to Cooperate on Display ...

Alliance aims to lift CPMs, but data ownership could undermine plan. Read More...

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Strong Domestic Display Growth for AOL in Q2

Strong Domestic Display Growth for AOL in Q2

13y Kate Kaye

Strong Domestic Display Growth for AOL in Q2

Google also had a positive Q2, as Yahoo slumped. Read More...

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Top 25 U.S. Online Properties, June 2011

Top 25 U.S. Online Properties, June 2011

13y Jack Marshall

Top 25 U.S. Online Properties, June 2011

A look at the top 25 online properties in the U.S. during June. Read More...

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AOL Sales Chief Levick out After Management Shuffle

AOL Sales Chief Levick out After Management Shuffle

13y Jack Marshall

AOL Sales Chief Levick out After Management Shuffl...

Firm re-jigs management to promote ad sales growth. Read More...

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Top U.S. Online Ad Providers, May 2011

Top U.S. Online Ad Providers, May 2011

13y Jack Marshall

Top U.S. Online Ad Providers, May 2011

Google's network tops this list of the largest online ad sellers, ranked by reach. Read More...

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AOL Adds 'Devil' Partners FoxNews and Others

AOL Adds 'Devil' Partners FoxNews and Others

13y Zachary Rodgers

AOL Adds 'Devil' Partners FoxNews and Others

In Cannes, Huffington and Armstrong talk up mission to "humanize" web. Read More...

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Traffic to Top U.S. Sites Dipped in April

Traffic to Top U.S. Sites Dipped in April

13y Jack Marshall

Traffic to Top U.S. Sites Dipped in April

Nine of the 10 most popular U.S. web properties saw fewer users in April. Read More...

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AOL Trade Media Project Aims for Social Content Sharing

AOL Trade Media Project Aims for Social Content Sharing

13y Kate Kaye

AOL Trade Media Project Aims for Social Content Sh...

AOL Energy asks readers to connect their LinkedIn accounts to the site. Read More...

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Facebook Served a Third of Display Impressions in Q1

Facebook Served a Third of Display Impressions in Q1

13y Jack Marshall

Facebook Served a Third of Display Impressions in ...

Facebook served 347 million impressions in Q1. Read More...

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Royal Wedding Creates Opportunities for Brands

Royal Wedding Creates Opportunities for Brands

13y Tessa Wegert

Royal Wedding Creates Opportunities for Brands

The marriage of Kate Middleton and Prince William inspired marketers to develop custom ads and entertaining apps. Read More...

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AOL Display Ad Revenue Up (Finally), But Overall Ad Revs Down

AOL Display Ad Revenue Up (Finally), But Overall Ad Revs Down

13y Zachary Rodgers

AOL Display Ad Revenue Up (Finally), But Overall A...

Also, AOL partners with Hearst to sell Portrait display ads on magazine sites. Read More...

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The Renaissance of Email

The Renaissance of Email

13y David Daniels

The Renaissance of Email

Email proves it's here to stay as it becomes the connected hub to other nascent text-based marketing channels, such as mobile and social. Read More...

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Ideas Are Not Enough

Ideas Are Not Enough

13y Gary Stein

Ideas Are Not Enough

Is Omnicom's announcement of partnering with Microsoft, Yahoo, and AOL to get data about users a hint of how agencies are transforming? Read More...

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AOL Video Reach Explodes in March

AOL Video Reach Explodes in March

13y Jack Marshall

AOL Video Reach Explodes in March

Huffington Post acquisition helps boost AOL's video audience, as Google continues to dominate the space. Read More...

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AOL Reorganizes Ad Sales Unit

AOL Reorganizes Ad Sales Unit

13y Douglas Quenqua

AOL Reorganizes Ad Sales Unit

Creates seven discreet practices following acquisition of The Huffington Post. Read More...

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A Tale of Two Publishers

A Tale of Two Publishers

13y Bryan Eisenberg

A Tale of Two Publishers

Learn from two very different publishers with very different results: The Daily and The Huffington Post. Read More...

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