Coleman joins retargeting specialist after rat-a-tat exits from Yahoo, AOL, and HuffPo. Read More...
View articleTechnology could enable companies to target and track ads served to mobile and tablet devices. Read More...
View articleLongtime sales exec Mark Ellis will leave AOL. Read More...
View articleOnly eight months ago, it was ranked 32nd. Read More...
View articleAll the recent acquisitions are proving that the ability to gauge insights about target audiences is in demand. Read More...
View articleThe executive steering The Huffington Post's successful ad revenue ship – Greg Coleman - will leave as it begins its integration with AOL. Read More...
View articleThe Huffington Post is a fast growing site. Can it deliver the higher CPMs AOL craves? Read More...
View articleFour strategies to ensure your e-mail doesn't get lost with the rest of the marketing messages your customers receive every day. Read More...
View articleReports a 30 percent drop in ad revenues, blames decline on inventory reductions and restructuring. Read More...
View articleTrio of content-based deals appears designed to simultaneously improve national coverage and cut costs. Read More...
View articleThe IAB's efforts to standardize units that are more "brand-friendly" stands to motivate big changes industry-wide. Read More...
View articleAn in-depth look at feedback loops - what they are, how they can help you, and the process to apply for them. Part one in a four-part series on spam c...
View article5 key challenges and opportunities for email marketers in the coming year. Read More...
View articleCustomers will be on the move in the coming year. And marketers must keep up with them. Read More...
View articleWith so many new ad units to choose from, 2011 promises to be an exciting year in online advertising. Second in a two-part series. Read More...
View articleOnline video ads continue to reach more U.S. users, as publishers and networks serve more ads month-over-month. Read More...
View articleMicrosoft's Bing search engine grew its share of U.S. searches in November slightly as others fell. Read More...
View articleAcquisition aims to attract premium display advertising dollars across its properties. Read More...
View articleAOL hires former Yodle sales exec Mike DeLuca to fill new local sales post. Read More...
View articleYahoo and Microsoft's Bing search alliance makes little progress since August. Read More...
View articleCompany offers its home page advertisers a bonus cause-related ad unit. Read More...
View articleCompany feels effects of its inventory reduction strategy, sees lift in homepage premium ad sales. Read More...
View articleLost in the e-commerce hype surrounding group-buying platforms is the fact they've been accruing fresh e-mail addresses at break-neck speed. Read More...
View articleHow to decipher filtering rules for Hotmail, MSN, AOL, Yahoo, and Gmail. Read More...
View articleThe Republican National Committee provided voter data to AOL for last-minute online ad targeting. Read More...
View articleThe next step will be the placement of the units on an additional eight AOL sites next month. Read More...
View articleIntroduction of Instant Search boosts search giant's market share. Read More...
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